Winebusiness.com - Homepage for the Wine Industry

February 03, 2017

Three Factors that Tip the Scale from Skepticism to YES

 I was warned when we launched Enolytics that I’d have a hard time convincing wineries and brands to buy into our services.
That has been true to a certain extent. In some conversations we’ve encountered skepticism, misunderstanding, and a lack of willingness to invest in the value that data insights can offer.