Winebusiness.com - Homepage for the Wine Industry

February 03, 2017

A DIAMOND NO LONGER IN THE ROUGH

 In 1968, when Boots and Al Brounstein founded their winery Diamond Creek on Napa Valley’s Diamond Mountain, the going price for a bottle of great Napa Cabernet was $5. (Just about the only wine that cost more at the time was Heitz “Martha’s Vineyard” Cabernet Sauvignon, priced at an astronomical $7 a bottle).