Banville Wine Merchants is seeking a dynamic and results-driven National Accounts Manager (NAM) to lead the sales and account management efforts for our wine portfolio across key national and large regional on and off premise chain accounts within a defined multi-state West Coast territory. This role reports directly to the Senior Director of National Accounts and plays a critical role in driving profitable growth, brand alignment, and strategic partnerships in collaboration with Division Managers, distributor partners, and key national accounts.

The ideal candidate will possess a strong understanding of the wine industry, national account dynamics, and category management, with a proactive approach to business development and long-term account growth.
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Key Responsibilities

1. Strategic Planning & Preparation
•  Build and maintain strong, trust-based relationships with key decision-makers within national and regional chain accounts.
•  Develop and implement comprehensive strategic business plans for each targeted account.
•  Sustain and grow existing account relationships with a focus on long-term profitability.
•  Identify and pursue opportunities for incremental sales within existing accounts.
•  Target, qualify, and convert new account prospects into long-term partners.
•  Design and present innovative, multi-faceted programs to increase brand visibility and consumer takeaway.
•  Maintain thorough documentation of account strategies, activities, and hierarchy structures.

2. Sales Execution
•  Proactively identify and develop new business opportunities, maintaining persistence from prospecting to close.
•  Collaborate with Division Managers to navigate distributor and retail pricing structures.
•  Create impactful incentives in coordination with Division managers to gain distributor engagement and share of mind.
•  Coordinate promotional activities, including in-store events, wine dinners, and demos, in alignment with account and brand strategies.
•  Understand account mapping connection to the BWM distributor network.
•  Identify and communicate with key distributor personnel who can influence account decision-making using a collaborative process with the DM team.
•  Address and resolve account issues promptly and professionally.
•  Ensure regular and strategic communication with key account influencers and buyers.

3. Performance Measurement & Continuous Improvement
•  Track program execution and performance during and after campaigns.
•  Provide post-program analysis and share insights with internal and external stakeholders.
•  Conduct execution surveys and performance reviews to identify areas for improvement.
•  Monitor product performance across assigned accounts to ensure alignment with commercial objectives and production agreements.
•  Evaluate individual and account performance metrics regularly.

4. Administrative & Organizational Excellence
•  Complete all administrative tasks in an accurate and timely manner.
•  Coordinate program pricing and promotions with Division Managers.
•  Manage expense reporting in compliance with company policies.
•  Maintain up-to-date records and reports on account activities, market trends, and performance.
•  Prepare presentations, RFPs, and business documentation using tools such as PowerPoint, Excel, and internal systems in collaboration with the Marketing team.
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Qualifications
•  5+ years of experience in national or regional account management, preferably in the wine or beverage alcohol industry.
•  Strong understanding of national chain dynamics and distributor networks.
•  Relationships and/or knowledge of key national account buyers and the chains in the territory (existing relationships with Costco, Safeway/Albertsons, Wine.com preferred).
•  Demonstrated success in developing and executing strategic account plans.
•  Excellent communication, negotiation, and presentation skills.
•  Ability to travel regularly throughout the assigned territory as well as participate in international trips and fairs as needed.
•  Proficiency in Microsoft Office Suite, particularly Excel and PowerPoint.
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Location
West Coast (territory may include multiple states across the Western U.S.) preferably in CA or WA.
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Banville Wine Merchants offers a dynamic, entrepreneurial work environment and the opportunity to represent a distinguished portfolio of wine brands. If you are a strategic, goal-oriented professional passionate about wine and national account development, we invite you to apply.