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West Regional Sales Manager

Fior di Sole

Napa, CA

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Job Description:

Fior di Sole is a family-owned and operated wine company located in the heart of Napa Valley, producing exceptional quality wines from Napa and throughout California.
With over 25 years of experience in the wine industry, we are proud to be the 10th largest winery in California, with a portfolio of brands that spans more than 3.5 million cases, 8 million gallons, and more than 65 retailer-exclusive and client wine brands across all price tiers, from popular to super-premium.
Our wines can be found in leading retailers internationally and throughout the US, including Total Wine, HEB, Whole Foods, Costco, Kroger, Spec's, BevMo! and Trader Joe's.

Western Division Regional Sales Manager will maintain an in-depth and thorough knowledge of the marketplace and its conditions. They will develop and implement strategies to ensure an increase in market share and sales. This position will work very closely alongside distributors in their respective markets to properly manage their performance across all channels of sales, ensuring distributors' execution of goals. This role requires an individual who wishes to maintain personal involvement and relationships with key accounts by calling on the most influential customers (on¬ premises and retail) in the market and will present the For di Sole portfolio of wines with enthusiasm, refinement, and finesse in a manner that reinforces its marketing message. This position is ideally based in California. The Western Division Regional Sales Manager position oversees the following states for the For di Sole portfolio: HI, AK, WA, OR, AZ, NV, ID, MT, WY, UT, CO, ND, SD, NE. The ideal candidate will have industry experience at the supplier and/or distributor management level and a passion for success.

Reports to: Director of National Sales
Classification: Exempt, Full-time
Compensation: $90,000 - $120,000

You Will:
Manage portfolio/business within the states assigned.
Responsible for Depletions, Pricing, Programming, and Profitability.
Balance distributor management with fieldwork, calling on accounts in all channels.
Develop market plans and potential programming with Distributor Partners to ensure goal attainment.
Manage the execution of Brand Standards with Distributor Partners.
Build relationships with top key accounts in all channels.
Develop and manage market introductions of new wines and new wine brands.
Set expectations of distributor performance, monitor results and manage distributor to succeed.
Work closely with National Account Manager and Chain Leads to maximize sales within the territory.
Other duties as assigned.

You Have:
Extensive wholesale supply channel experience including developing relationships, creating distribution programs, launching new products, growing new and existing business and managing business profitability.
Excellent knowledge of Microsoft Office (PowerPoint, Excel, Access, Word).
5 -7 years of experience in the wine/spirits industry, with 3 years Supplier experience preferred.
Bachelor's Degree or equivalent experience required.
Valid driver’s license and ability to fly both domestic and international.
Execution: ability to establish priorities and meet or exceed sale goals.
Judgement: make sound business decisions, in a timely and efficient manner.
Budget management and resource utilization: conscientious and efficient budget management.
Ability to work and communicate productively with colleagues and sales management.

Physical Demands and Working Conditions:
This position may require up to 50% travel
Prolonged periods of sitting and/or standing at a desk.
Ability to travel and stand for long periods of time.
Must be able to lift to 50 lbs.

Our Benefits: 
Medical, Dental, and Vision Insurance – Full suite of healthcare coverage options to meet individual and family needs.
Life and AD&D Insurance – Company-provided coverage for added peace of mind.
Paid Time Off (PTO) – 14 days of annual PTO to rest, recharge, and prioritize personal well-being.
Paid Family Medical Leave – Company-paid leave to support employees during important family or medical situations.
401(k) Profit Sharing Plan with Company Match – Plan for your future with our retirement savings plan, including generous company matching.
Holiday Pay – Paid holidays provided throughout the calendar year.
PTO Donation – Employees can donate PTO hours to a shared bank or directly to a co-worker in need.
Employee Assistance Program (EAP) – Confidential, company-provided support for mental health, financial counseling, legal guidance, and more.
LifeMart – Access to exclusive discounts and special offers on products and services through the LifeMart employee savings program.
Pet Insurance – Optional coverage to help care for your furry family members.
Employee Wine Discounts – Enjoy generous savings on our portfolio of wines.
Supplemental Benefit Options – Access to a variety of voluntary benefit programs for additional coverage and personalized support.

Please note it is not typical for a new hire to be offered compensation at or near the top of that range. The final salary offered will depend on several factors, such as the candidate’s qualifications, education, and experience. It will also take into account internal equity as well as alignment with current market data. 

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace. 

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Additional Information:

Job Posted:
Monday, December 22nd
Type of Work:
Full Time
Job Category:
Job Level:
Mid-Level
Compensation:
$9O,OOO.OO ‍−‌ $12O,OOO.OO