BUSINESS DEVELOPMENT MANAGER – NY
Folio Wine is seeking a dynamic and results-driven Business Development Manager to represent our portfolio and grow sales within New York City, focusing on high-priority independent accounts. This role involves building and maintaining strong relationships, creating interest and activations and obtaining placements. This role includes attending events and promotional activations, consistently serving as a brand ambassador to attract, increase and maintain product placement of our portfolio. The right candidate will possess a high level of energy, sales mindset and polished selling and customer service skills.
Key Responsibilities:
• Achieve sales by developing, defining and maintaining strong relationships with key accounts, leverage relationships to explore new business opportunities
• Increase on and off premise account awareness and activation by establishing sales presence in the market. Be visible and available to accounts and create trust within the markets
• Establish evolving target list of Key accounts in order to create “Folio Flagship Accounts” in accordance to On premise guidelines, gain BTG and BTB placements.
• Drive on- and off-premise sales by providing education materials, seminars, and training on all Folio wines to key accounts. 75% on-premise and 25% off-premise. Work with and support the National Accounts Teams
• Build and maintain relationships with key suppliers to ensure trust and high integrity
• Ensure market tours are productive, effective and valuable by coordinating activities with distributors
• Work with RDSD to ensure proper inventory, programming, incentives are in place to support placements and velocity
• Be the “face” of Folio in respective area of responsibility for all On & Off premise key accounts
• Conduct retail sampling events, On and Off premise key accounts staff training
• Manage allocated wines to maximize brand exposure, depletion and velocity
• Provide feedback to Sales Leadership and Marketing on market issues, opportunities, changes, gaps, challenges and competitive activity.
• Utilize Trade Pulse to understand brand health and needs; develop action plans for business opportunities to increase sales.
Qualifications:
• 2+ years of experience in the wine industry
• Knowledge of selling with the multi-tiered distribution channels
• Love of wine and experience selling domestic and international wines
• Deep understanding of the wholesale model, distributor structures, and wine market dynamics
• Ability to build and maintain strong relationships with distributor teams and top trade accounts in the territory
• Polished interpersonal, presentation, and negotiation skills
• Entrepreneurial mindset, with the ability to work independently and with a team
• Must be able to work in a fast-paced environment, be resourceful and flexible
• Ability to balance multiple demands, prioritize tasks, and retain clear focus
• Proficiency with Microsoft, Excel, CRM systems (BI, VIP), and data analysis tools
• WSET certification, or comparable wine education is a plus
• Willingness to travel (up to 80%) within the assigned region, national and international
• Field Role/Occasional weekends/evenings required
• Must live in or near New York City
Comp & Benefits:
• Salary Range: TBD
• Benefits: Medical, Dental and Vision, Life insurance, 401k with an annual company contribution, Discounts on Portfolio Wines, Plus many other optional health benefits.
• Company Paid Time Off:
-3 weeks and 3 days
-8 Sick Days per year with the ability to roll over and carry up to 200 hours
-8 Holidays + 1 Floating Holiday
Who we are:
At Folio Fine Wine Partners, we believe that great wines are the result of great partnerships with our producers, our customers, and above all, our people. Founded in 2004 by the Michael Mondavi family, Folio was built on a vision of bringing exceptional, family-owned wines from around the world to American wine lovers. Our portfolio spans iconic estates from Italy, France, Spain, Austria, Argentina, and the United States.
Since 2020, Folio Fine Wine Partners has been proudly part of EPI Group, a family-owned French investment company renowned for its prestigious portfolio of luxury brands, including the celebrated Champagne houses Piper-Heidsieck, Charles Heidsieck, and Rare Champagne. EPI’s deep commitment to excellence and long-term partnerships strengthens Folio’s ability to grow sustainably while preserving our independent spirit.
At Folio, we value our people as our most important asset. We are committed to fostering a culture of collaboration, achievement, respect, and professional development. Our team's passion, integrity, and dedication drive everything we do — from building world-class brands to delivering outstanding service to our partners and customers.
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