Job Req ID: 106846

Job Type: Full-time

Work Category: Hybrid Telecommute

Sponsorship: Not Available

Compensation: $ 187,900 - $ 313,100

We are GALLO

Spirit of Gallo is a top spirits supplier in the United States by volume, driven by a mission to build the next great American spirits company and to meet the changing needs of consumers. Spirit of Gallo's diverse portfolio of both owned and imported spirits includes standouts like High Noon, New Amsterdam Vodka, Pink Whitney, Horse Soldier Bourbon, VMC Tequila Cocktails, and E & amp;J Brandy. Find the full portfolio here.

A Taste of What You'll Do

At Gallo, we believe in building brands that inspire connection, creativity, and growth. We're looking for a visionary leader to guide our New Business Portfolio innovation pipeline from concept to commercialization. This role is responsible for identifying opportunities, developing new brands, and executing go-to-market strategies with full P&L ownership. You will lead a passionate, cross-functional team, partnering closely with Agile teams, stakeholders, agencies, and founders to bring bold ideas to life while ensuring consumer needs remain at the heart of every decision.

You'll oversee all aspects of brand creation, including market research, product development, marketing planning, and in-market optimization. Using deep category understanding and consumer empathy, you will define target audiences, craft compelling brand propositions, and drive the successful execution of initiatives. Your leadership will ensure each brand achieves liquid superiority, resonates with consumers, and grows sustainably through strategic market selection, expansion planning, and collaboration with sales and distributor partners.

We value diverse perspectives and inclusive leadership-your ability to foster collaboration, communicate effectively, and adapt quickly will be essential to maintaining a steady flow of innovation. You will manage timelines, budgets, and KPIs, continuously refining processes and strategies to maximize brand health and readiness for growth.

If you are an entrepreneurial thinker with a track record of delivering innovative consumer products, strong financial acumen, and the ability to inspire teams toward ambitious goals, this is your opportunity to shape the future of Gallo's New Business Portfolio.

What You'll Need

•  Master's degree plus 8 years of CPG marketing experience to include beer or RTD marketing experience reflecting increasing levels of responsibility; OR Bachelor's degree plus 10 years of CPG marketing experience to include beer or RTD marketing reflecting increasing levels of responsibility; OR Bachelor's degree plus 9 years of Gallo Spirits BU experience reflecting increasing levels of responsibility; OR High School diploma or State-issued equivalency certificate plus 11 years of CPG marketing experience to include beer or RTD marketing experience reflecting increasing levels of responsibility.
•  Experience building and introducing new brands.
•  Experience managing total P&L for a group of brands.
•  Experience managing large A&P budgets with a diverse marketing mix
•  Experience managing a broad range of stakeholders & multiple external agencies.
•  Required to travel up to 25% of the time in-market in order to perform job duties.
•  Required to travel to company offices, sites, and/or meeting locations for onboarding, training, meetings, and events for development, department needs, and business delivery up to 5% of the time, with or without reasonable accommodation. This may be in addition to travel requirements, if applicable, as listed in this job description.
•  Required to be 18 years or older. This may be in addition to other age requirements, if applicable, as listed in this job description.

How You'll Stand Out

•  Master's degree plus 10 years of CPG marketing experience to include beer or RTD marketing experience reflecting increasing levels of responsibility; OR Bachelor's degree plus 12 years of CPG marketing experience to include beer or RTD marketing reflecting increasing levels of responsibility.
•  Experience leading and influencing agile teams.
•  Experience with end to end ownership of innovation initiatives.

Our Benefits & Perks

We are committed to providing competitive compensation, perks, and a culture that supports your well-being. Benefits depend on your work category and may include medical and dental coverage, 401k plans, profit sharing, pet insurance, company holidays, access to an employee wine shop, and more! Additional information will be provided before your first interview.