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Director of National Accounts - On Premise

Brassfield Estate Winery

Hybrid > Dallas, TX

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Job Description:

Brassfield Estate Winery is a leading voice of California’s North Coast. We are a 25 yr old family-owned and operated winery, with sustainably farmed, estate vineyards in the High Valley AVA of the North Coast in Lake County. We are looking for a self-motivated, high energy sales professional to lead our national accounts, on premise efforts. Our estate encompasses 5,000 acres and we are poised for scalable, sustainable growth.

The Director of National Accounts, On Premise - is responsible for achieving sales goals for targeted national account on premise chains, ensuring that distributors, marketing agencies, and accounts understand the story and brand image of Brassfield’s high elevation grape growing, commitment to sustainable farming and intent to remain family owned and 100% Estate Grown, Produced and Bottled world class wines and have the tools needed to deliver appropriate messaging and increase wine sales. The Director ensures that distributors’ national account teams and their account executives and marketing agencies implement programs and strategies to meet overall sales goals in the on-premise channel in the United States.

Essential Duties and Responsibilities:
•  Exhibits the highest levels of respect, integrity, sincerity and professionalism in dealing with others.
•  Works with the VP of US Sales; Division Managers; Area Managers and Marketing team to develop and drive the sales plan for assigned national account customers.
•  Consistently calls on assigned national account customers, locally and at headquarters, independently and with our distributor partners.
•  Educates key national account customers on products and merchandising as well as the unique characteristics of our estate vineyards, people, production, methods, sustainability initiatives and appellation, and how these fit into our competitive set.
•  Communicates product knowledge, winery plans and priorities during work-withs, business planning and business reviews.
•  Conducts Descriptor Seminars, trade tastings, wine symposiums and winery dinners.
•  Ensures that retailers and distributor sales representatives can sell Brassfield wines with confidence and have the tools they need to effectively represent Brassfield in the marketplace.
•  Ensures that the national accounts on premise channel performs within all key financial benchmarks and budgets.
•  Regularly reviews national account customer spending and programming, ensuring that all expenditures stay within assigned budgets and with appropriate return on investment.
•  Consistently monitors and manages brand price structures and brand standards.
•  Utilizes key informational tools, such as VIP iDIG/KARMA, SipSource data, ad hoc reporting and national distributor information to gain insight and understanding of the on premise channel of trade.
•  Completes and maintains national account target lists, chain by chain preplans, and prepares proactive strategies to successfully engage key customers with the Brassfield portfolio.
•  Communicates approved programs to distributor national account teams and assists in implementation. Tracks programs for compliance, effectiveness and proper return on investment.
•  Communicates chain by chain annual plans and goals. Monitors performance and recommends corrective action as needed.
•  Effectively manages distributor partners, maximizing overall portfolio participation with the trading customers. This will be done by planning, organizing key activities, regularly measuring market results and implementing corrective action.
•  Attends customer conferences, customer supplier RFP meetings and activities that support the relationship and drive business.

Qualifications:
•  Bachelor’s degree (preferably in business, sales and marketing, or a related field).
•  At least 5 years of experience in national sales, distributor sales management and experience with chains.
•  Excellent relationships with major national and regional accounts is highly preferred.
•  Experience with, and knowledge of, pricing and brand standards.
•  Demonstrated ability to successfully achieve sales goals.
•  Strong mathematical and analytical skills, and attention to detail are needed in order to understand revenues and expenses, budget and sales plan variances, and to suggest corrective action.
•  Exemplary communication, influence and negotiation skills are required in order to work effectively with a variety of people, and foster teamwork.
•  Proficiency in Microsoft Office, allowing the candidate to build presentations, sell sheets, and deliver and respond to detailed correspondence.
•  Seasoned organization, reasoning, judgment and problem-solving skills are necessary in order to coordinate multiple projects, resolve problems, and represent Brassfield Estate Winery.
•  Knowledge and enjoyment of wine and wine culture, varietals, appellations, food pairings, etc.
•  Participation in sales success training programs is highly desirable.
•  Driver’s license with a driving record that is acceptable to the winery’s insurance carrier.
•  Willingness to travel 50+% of the time.
•  Ability to lift and carry 40 pounds.
•  Residence in the USA near a major airport.

Pay will be determined by experience, qualifications, geographic location, business needs, and other job-related factors permitted by law. We offer our employees a generous and comprehensive benefits package. The core health insurance components include medical, dental and vision. Additional health benefits include life and disability. Other benefits include 401(k) with company contribution, vacation, sick, holidays, wine, merchandise discounts, and more. Our HR team will discuss our incentive/bonus plan.

Please respond with your cover letter that explains why you are well suited for this position at Brassfield Estate Winery, along with your résumé.

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Additional Information:

Job Posted:
Monday, February 9th
Type of Work:
Full Time
Job Category:
Job Level:
Mid-Level
Compensation:
$13O,OOO.OO ‍−‌ $15O,OOO.OO Bonuses, 401K, Medical, Dental,Vision