Madson Wines – Sales, Hospitality & Events Manager

Madson Wines is a small, growing winery focused on producing wines from organically farmed vineyards in the Santa Cruz Mountains. We’re looking to add a dynamic, self-motivated team member to help manage day-to-day operations across sales, events, wine club, and hospitality.

This is a multi-faceted role best suited for someone who thrives in a small-team environment, is comfortable wearing many hats, and brings genuine excitement for wine, thoughtful hospitality, and community-building.

We’re looking for someone who:
Has a natural enthusiasm for food, wine, and sharing the Madson Wines story
Is creative, driven, and organized
Enjoys working with people and communicating clearly
Is passionate about hospitality, farming, and sustainability
Is comfortable managing multiple projects with care and attention to detail

Key Responsibilities

Tasting Room & Hospitality:
-Manage tasting room operations and lead wine tasting experiences
-Share the story behind our wines, vineyards, and winemaking practices
-Convert tastings into sales, club memberships, and lasting relationships
-Handle POS transactions and guest communications

Wine Club Management
-Oversee member experience and communication:
-Manage club shipments and logistics
-Maintain accurate member records and preferences
-Plan and execute club-exclusive events

Sales & Admin
-Manage orders through our POS (Commerce7) and QuickBooks
-Track customer orders, shipments, and inventory
-Respond to customer inquiries and resolve service issues
-Maintain CRM and email systems (Mailchimp)

Marketing & Events
-Plan and host in-house events, pop-ups, and release parties
-Represent Madson at industry tastings and events
-Help create marketing emails, printed materials, and basic social media content
-Keep the team calendar organized and up to date

Requirements & Experience:
-2+ years in wine hospitality, customer service, or sales
-Knowledge of wine and winemaking processes
-Experience with winery software (especially Commerce7) is a plus
-Strong organizational and communication skills
-Available to work a flexible schedule, including some weekends
-Valid driver’s license and legal age to serve alcohol

Physical Requirements
-Able to lift up to 50 lbs
-Able to stand for long periods and move cases of wine
-Comfortable setting up and breaking down events

Madson Wines is an equal opportunity employer. We value inclusion, curiosity, and care in everything we do.

Compensation: Hourly, DOE, with opportunity for growth
Location: Santa Cruz, CA