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Brand Manager

Winebow

New York, NY

Job Description:

ESSENTIAL FUNCTIONS
•  In conjunction with the VP of Portfolio Management, develops a strategic plan to maximize the distribution and marketing of the suppliers in their portfolio.
•  Provides data and analysis to VP of Portfolio Management on a regular basis to include possible new items, discontinued items and correct inventory levels.
•  Develops overall brand strategy by effectively using internal data, market research and competitive intelligence
•  Works with leaders of sales team to ensure that brand strategy is translated to marketplace activities that drive sales and profits.
•  Attend monthly brand meetings, prepare and present recaps on brand accomplishments, provide depletion, goal reviews of brands by suppliers and update management team on any problems with select brands.
•  Works in market with sales team to visit key accounts and help market some of their brands.
•  Develops strong relationship and communication with assigned suppliers including follow up as needed.
•  Act as point person on pricing and troubleshoot pricing issues.
•  Provides appropriate brand training to sales force including presentations and marketing material
•  Meets agreed upon goals and objectives effectively and in a timely manner.
•  Arrives to work, appointments, meetings, and other work-related functions on time and as scheduled.

MINIMUM REQUIREMENTS
•  Bachelor's degree required. Concentration in Marketing or Business Administration preferred.
•  Three plus years' experience working in the wine industry in either a marketing or sales position.
•  Excellent interpersonal relationship skills
•  Superior follow through and the ability to handle multiple tasks with limited supervision.
•  Understanding of pricing to the marketplace.
•  Microsoft Office applications including Outlook, Excel, Word and PowerPoint.
•  Working knowledge of Diver application
•  Working knowledge of Navision application
•  Valid Driver's License

Additional Information:

Job Posted:
Thursday, November 28th
Type of Work:
Full Time
Reference No:
BRAND02415