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Tasting Room Manager - NEW Paso Robles Winery

Vintage Wine Estates

Paso Robles, CA

Job Description:

Wines of the West is a new winery opening in Paso Robles. We are seeking full-time Tasting Room Manager to join our team. Wines of the West is part of the Vintage Wine Estates, Inc. portfolio. Vintage Wine Estates, Inc. is a collection of vintner family-owned winery estates and brands based in Santa Rosa, California. We are an industry leader across all sales channels and dedicated to providing wine consumers with a range of wine selections from $10 to $100 dollars.

The Tasting Room Manager will be highly skilled at sales and guest service, balancing the delivery of a gracious experience for all guests with effective sales coaching, strategies and techniques. This position will provide training, mentoring, and incentives to the tasting room staff to ensure a high standard of service while meeting annual sales goals.

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Weekly inventory transfers from VWE headquarters
Scheduling and payroll approval
Create, implement and maintain outreach programs
Create, implement and maintain strategies to meet and exceed goals set by corporate
Coordinate trade tastings
Coordinate menus (both wine and food) with release schedule
General maintenance and upkeep in tasting room (whether facilitating through outside sources or internally)
Maintain clear and open communication with director of tasting rooms as well as other tasting room managers.
Monthly performance reports for staff
Responding to all emails and voicemails in a timely manner
Maintain care and proactive budget management


A strong level of organizational skills
Excellent people management and customer service skills
Commitment to excellence and high standards
Excellent people management, organizational and customer service skills
Excellent verbal and written communication skills
Excellent presentation skills


3+ years’ experience with tasting room management
Knowledge of wines and wine production
Experience with developing and managing budgets
Evidence of superior sales performance preferred

Additional Information:

Job Posted:
Tuesday, September 10th
Type of Work:
Full Time