Northeast Brand Ambassador
River Road Family Vineyards and Winery is dedicated to building a culture of diversity, equity, and inclusion. We recognize that each individual brings unique perspectives and talents to our team, and we are committed to creating an inclusive environment where everyone feels welcomed and respected. . We are hiring a Northeast Brand ambassador to cultivate and grow a Key Chain Account. This is a remote position, and can be based in the following states: MA, CT, RI, VA, MD, DE, NJ.
• Support merchandising strategies to showcase the winery's products, direction given by Corporate.
• Create eye-catching displays that highlight key wine selections, promotions, and brand messaging.
• Cultivate positive relationships with store managers and staff to ensure the winery's products receive optimal visibility and support.
• Collaborate with store personnel to understand customer preferences and tailor merchandising efforts accordingly.
• Provide training sessions for staff, educating them about the winery's products, history, and unique selling points.
• Conduct product knowledge classes to keep store employees informed about new releases and promotions.
• Design visually appealing wine displays, considering aesthetics, space utilization, and thematic elements to attract customer attention.
• Ensure all displays adhere to the winery's brand guidelines and storytelling principles.
• Monitor product inventory levels in stores, coordinating restocking efforts and ensuring optimal stock levels to meet customer demand.
• Collaborate with the winery's National Sales Manager to streamline inventory logistics and minimize stockouts.
• Plan and execute promotional events, tastings, and other marketing initiatives within stores to create buzz around the winery's products.
• Collaborate on joint promotions and exclusive offerings to attract customer interest.
• 1 – 3 year’s experience in the off premise
• Strong interpersonal and communication skills for building relationships and providing effective training sessions.
• Creative flair and a keen eye for visual presentation and display design.
• Knowledge of the wine industry, including varietals, wine production, and market trends a plus.
• Ability to work independently and collaboratively, managing multiple tasks and priorities effectively.
• Proficiency in Microsoft Office Suite and graphic design tools is a plus.
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