The Walls | PÁŠXA | Stanley Groovy

Preferred Location: Seattle, WA

Founded in 2014, The Walls established itself as one of the top producers of Washington wine crafting eclectic and classic wines with a story to tell. PÁŠXA, the youngest winery to make Wine & Spirits Top 100 Wineries list, is a deep exploration of The Rocks District AVA. In 2025, Stanley Groovy was launched with the goal of bringing a national audience into super-premium Washington wines. Having launched 8 new markets in 2025 amidst a challenging climate for wine, this a brand on the move.

Our independently owned organization is looking for a polished, driven, relationship-focused sales professional ready for the next step in their career — someone who can thrive in the nuance of premium wine, effectively manage and motivate sales teams, and help elevate three of Washington’s most compelling brands.

This role sits at the intersection of sales execution, brand stewardship, and distributor management.

You’ll work directly with our General Manager and alongside a National Sales Organization, managing both direct accounts in key markets and distributor-led markets across the country.

If you love developing markets, telling stories through wine, motivating teams, and turning opportunity into revenue — this is an exciting role with opportunities to grow.

WHAT THIS ROLE IS
This is a sales role — first and always.
It requires confidence, consistency, and the grit to turn conversations into partnerships.

But it’s also a brand-forward job:
You will be a key educator, storyteller, and ambassador for The Walls, PÁŠXA, and Stanley Groovy. You’ll help guide how our portfolio shows up — in the trade, with our national team, and in critical markets. You are the face of these brands in the market.

WHAT YOU’LL DO
Distributor & National Sales Org Alignment
- Partner closely with our National Sales Organization to ensure priority markets and accounts meet and exceed goals
- Support distributor teams with education, programming, tools, and execution
- Participate in market recaps, programming reviews, and accountability cycles

Direct Market Work & Account Development
- Own direct account relationships in key markets
- Conduct outbound outreach, follow-ups, and in-person visits
- Present our wines with confidence, clarity, and sophistication
- Build new placements and increase velocity in existing ones
- Collect and organize account data

Brand Stewardship
- Be a polished representative of our brands — from The Walls’ sense of place to PÁŠXA’s Rhône focus to Stanley Groovy’s spontaneous edge
- Lead staff trainings, tastings, and events
- Develop and support major market launches and strategic initiatives

Sales Operations & Administrative Excellence
- Maintain meticulous CRM discipline — activity logging, follow-ups, reporting
- Assist with forecasting, goal-setting, and pipeline management
- Coordinate samples, POS, and trade materials
- Ensure communication flows effectively between GM, national team, and distributors

Travel
Approx. 30–50% travel, focused on high-impact markets, distributor work-withs, trade events, and activations.

WHO YOU ARE
- A proven outside sales professional with strong winery or distributor experience
- A clear communicator with exceptional presentation skills
- Highly organized, CRM-disciplined, and accountable
- Energetic, polished, and able to build trust with buyers, reps, and distributors
- A self-starter who performs well with autonomy, but thrives in collaboration
-Comfortable with the three-tier system, pricing strategies and the language of distributor
- Someone who sees opportunity, not obstacles and likes working in a fast paced environment
- Bonus: You live in or near Seattle, WA (strongly preferred)

SUCCESS IN THE FIRST 12 MONTHS
- Growth in quality placements and velocity in key markets
- Stronger national visibility, especially with top distributors and strategic accounts
- Consistent CRM use, reporting, and sales operations discipline
- A healthier, more aligned pipeline across markets and teams
- A noticeable lift in trade education and brand presence

COMPENSATION
- Base salary: $80,000–$110,000
- Performance-based EOY bonus
- Health insurance and PTO
- Travel reimbursement
- Opportunities for growth within a dynamic, premium wine company

TO APPLY
Please send your résumé and a short cover letter explaining why you’re the right fit for this role.


PHYSICAL REQUIREMENTS
•  Ability to lift and carry a case of wine (40–50 pounds).
•  Standing, walking, and stairs during events, tastings, and travel.
•  Ability to travel extensively, including driving long distances.
•  Sufficient taste and smell to evaluate wine quality.
•  Adaptability to varied environments including distributor and retail visits.
•  Long hours on foot during industry events.
•  Valid driver’s license and clean driving record.