Terravant Wine Company Taps Mike Jackson and Tracey Mason to Set New Path for Growth
April 23, 2018, Buellton, CA – Lew Eisaguirre, President and CEO of Terravant Wine Company, announced today the appointment of Mike Jackson to the role of Chief Sales Officer and Tracey Mason to the role of Chief Marketing and Business Development Officer for the central coast-based wine company. The appointments come in the wake of the recent release of Terravant’s long-term strategic plan to take company shipments from 900,000 to 3,000,000 by 2023.
“Our goal is to be a top 15 supplier within 5 years,” notes Eisaguirre. “I knew we needed the right team in place to make that happen and Mike and Tracey are that team. I am excited to see what the future will bring.”
Jackson, who spent seventeen years at the sales helm of Delicato Wine Company where he led the company from virtual obscurity to see it emerge as the ninth-largest wine company in America, welcomes the new challenge Terravant offers. “I haven’t been this optimistic and motivated in years,” Jackson says. “I am thrilled to be integral part of Terravant’s growth plan. It’s what I do and it’s what I love.”
Jackson’s enthusiasm is matched by brand marketing and innovation veteran, Tracey Mason, whose resume boasts senior-level roles at some of the world’s largest adult beverage companies including Diageo, Treasury Wines Estates and Purple Wine + Spirits. “At Terravant, ‘freedom to succeed’ and ‘unfettered entrepreneurialism’ are not just notions, they are true mantras,” Mason asserts. “We know where we want to go, we are confident in our path and we are being supported and encouraged to go for it.”
About Terravant Wine Company:
Terravant Wine Company is Santa Barbara County’s largest winery and the most state-of-the-art winemaking and bottling facility in California’s thriving Central Coast region. Terravant’s growing portfolio of national brands, which includes award-winning Insomnia Wines, is bolstered by its prolific private label and custom-crush enterprises. Highly nimble and exceptionally innovative, Terravant is the wine company of the millennium.