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Wine Scholar Guild Announces Dedicated Team & Ambassador for Asia

Posted on January 12, 2021

The Wine Scholar Guild (WSG), the leading provider of specialized certification programs on the wines of France, Italy and Spain, has appointed a dedicated Ambassador and team to support the development of its programs in Asia.

Originally launched in the USA in 2005 as the French Wine Society, the organization rebranded to the Wine Scholar Guild as it added specialized study programs on the wines of Italy and Spain.  All the programs mirror the depth and academic rigor of the industry-acclaimed French Wine Scholar certification program.

In just 15 years, WSG has become a global organization with close to 100 program providers in 40 countries. In the last 3 years, Asia has been the fastest growing market for WSG programs with partner schools across China, Hong Kong, Singapore, Taiwan, Japan, South Korea, Vietnam and Thailand.

To support this growth and pave the way for an even stronger presence in Asia, WSG is excited to announce that Corinne Mui is joining the team as WSG Ambassador for Asia. She will bring a team of professionals to support her in this new role.

Based in Hong Kong, Corinne brings 15 years of experience of wine education in Asia. As the former COO of AWSEC, WSG’s first program provider in Asia, Corinne has been at the forefront of introducing WSG programs to Hong Kong and China since 2013.

 “As school COO and instructor, Corinne has been part of the WSG family for years. She has a comprehensive understanding of the WSG programs and embodies the core values of the Wine Scholar Guild: being inclusive, student-centric and academically rigorous. Her exceptional familiarity with wine education in Asia will be invaluable in developing the reach of WSG programs and supporting our existing network of program providers in Asia” stated Julien Camus, WSG founder and president.

“People in Asia are looking for very specialised and more in-depth wine education which is exactly what WSG programs offer. I’m thrilled to take up this exciting new challenge as WSG Ambassador and I really hope to bring first class wine education to new channels across Asia.” stated Corinne Mui, WSG Ambassador - Asia

Julien Camus added: “We have seen incredible interest, dedication and success from our students and instructors in Asia. Corinne and her team will make sure they get the attention, support and accessibility they deserve”.

About the Wine Scholar Guild: The Wine Scholar Guild ( is the leading provider of specialized certification programs on the wines of France, Italy and Spain for the professional development of wine industry members and committed students of wine.

Region: Asia
Job Function: Sales/Marketing

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