- Homepage for the Wine Industry

Masseto Estate Announces New Executive Team

Posted on January 22, 2020
From left to right: Tim Banks, sales and marketing director; Axel Heinz, estate director; Elena Oprea, communication manager; Susanne Weber, brand manager; Vianney Gravereaux, global sales manager; and Eleonora Marconi, winemaker.


New York, NY, January 22, 2020 – Giovanni Geddes da Filicaja, CEO of Masseto, Italy’s most collectible estate wine, has announced today the new executive team of Masseto Estate, which will see Tim Banks as the new Sales & Marketing Director, alongside Axel Heinz, who continues his commitment as Estate Director.

The role of Sales & Marketing Director was held until the end of December, 2019 by Alex Belson, who has decided to retire after two decades of successful work. Alex Belson joined Ornellaia in 1999, and since 2015 she has dedicated herself exclusively to Masseto in the role of Sales & Marketing Director, becoming an international point of reference for the winery.

"The quality, creativity and complete dedication of Alex," states Giovanni Geddes da Filicaja in his message of thanks and greetings, "have greatly helped the growth of these two companies which in recent years have seen a six-fold increase in their turnover."  

Tim Banks, Ornellaia's Sales & Marketing Director since 2015, thus doubles his role and begins a new further professional path. He will be supported by a new team formed of Vianney Gravereaux as the new Global Sales Manager, Susanne Weber as Brand Manager and Elena Oprea in the role of Communication Manager. Eleonora Marconi continues as winemaker of Masseto, the estate’s highly-acclaimed, single-vineyard wine.

About Masseto:

Masseto, located on the Tuscan coast close to the small village of Bolgheri, is a unique place producing a unique wine. The Masseto hill, which looks out towards the Tyrrhenian Sea, can be divided into three main sections due to its different subsoils, which combined, give the wine its unforgettable character. An intriguing combination of structure and opulence, matched with elegance and softness, Masseto owes its distinct personality to the blue clay of the Pliocene Era which dominates the soils of this small Estate. Masseto, controlled by the Frescobaldi family, has received international acclaim since its birth in 1986. For more information, visit

Region: Europe
Job Function: Winemaking, Sales/Marketing

Copyright© 1994-2021 by Wine Communications Group. All Rights Reserved. Copyright protection extends to all written material, graphics, backgrounds and layouts. None of this material may be reproduced for any reason without written permission of the Publisher. Wine Business Insider, Wine Business Monthly, Grower & Cellar News and Wine Market News are all trademarks of Wine Communications Group and will be protected to the fullest extent of the law.