The Thornhill Companies Welcomes New DTC Sales & Marketing Director to Team
Santa Maria, Calif.—Family-owned The Thornhill Companies welcomes Jerry Ferraro to the team as Direct to Consumer Sales and Marketing Director.
Jerry brings over 14 years of industry experience to his new role with The Thornhill Companies. A Certified Specialist of Wine, Jerry started his wine career while in New Jersey, where he worked as a Wine Store Manager and Divisional Educator before transitioning to work on the winery-side in Temecula, California. Jerry spent two years as Director of Sales, Marketing & Operations for Temecula’s Monte De Oro Winery & Vineyards before joining Fazeli Cellars, where he hired and trained successful sales teams, managed winery operations and FOH inventory, and established strategic initiatives to increase overall guest satisfaction.
As Direct to Consumer Sales and Marketing Director, Jerry will work with the Bien Nacido Estate and Miller Family Wine Company wines, developing and implementing strategic marketing plans to focus marketing efforts for maximum results, while approaching sales with a comprehensive, results-oriented mind frame to increase DTC sales.
“Jerry has a proven track record of success in increasing direct to consumer sales.” says Nicholas Miller, Vice President of Sales and Marketing. “He has a complete understanding of all aspects of winery options and we are excited for him to leverage this experience to enhance brand awareness, establish lasting consumer relationships and develop innovative marketing that synergistically work to increase our DTC sales.”
The Thornhill Companies is the industry-leading umbrella brand of one of California’s premier winegrowing families, the Miller Family, who have been farming California’s Central Coast for five generations. The Thornhill Companies includes the prestigious Bien Nacido Estates, Miller Family Wine Company and Thornhill Ranches. Miller Family Wine Company manages national branded wine labels, including J. Wilkes, Ballard Lane, Smashberry and Barrel Burner wines, control label brands for prominent retailers across the U.S., French Camp vineyard in Paso Robles, and the custom crush facilities Central Coast Wine Services and Paso Robles Wine Services.
For more information on The Thornhill Companies, please visit www.thornhillcompanies.com.