Albino Armani Re-elected President of the Consorzio Vine Delle Venezie DOC
Lonigo, 22 February 2019 – The second era of Italian Style Pinot Grigio begins: with the election of the first Board, comprising 21 members (6 for Friuli Venezia Giulia, 6 for Trentino, and 9 for the Veneto) and the re-election of Albino Armani as president, the Triveneta DOC ratifies a growth trajectory focused on continuity, to maximize the potential of a product and a region that still have a lot to say to consumers around the world.
"I accept the challenge; along with the new Board, we will continue developing a project begun two years ago that has already brought extraordinary results”, emphasized the newly re-elected president. “I thank the founding Board members of the Consorzio with whom I shared the initial stages of a journey that marks a key chapter in the history of the country’s wine growing culture, because Pinot Grigio is the Italian wine par excellence on a global scale. We are well aware of the responsibility before us; this appellation holds enormous potential just waiting to be developed. Already the conversation around this great variety has a new and different tone. It is an asset that we must defend and maximize, establishing it with a strong identity firmly grounded in Italy and in the Triveneto in particular” he continues.
With the installation of its first elected Board, the Consorzio Vini delle Venezie DOC becomes fully operational. Among the priorities on the packed project calendar – in addition to the development of promotional activities and maximizing the potential of the appellation – is the completion of the DOC approval process at the European level, and improvement of the control and management tools for production potential. The new Board’s widespread regional representation will facilitate unifying the voice of the various wine producing businesses in an alliance that is the driving force behind the extraordinary “delle Venezie” project. One that is capable of building a widespread regional identity that can stake its claim as the Italian Pinot Grigio benchmark on a global scale.
Our intention is that the “delle Venezie” concept, with the wine, typical products and culture imbued with tradition, offer the idea of a region and an appellation able to deliver quality and, at the same time, strong, authentic and long-lasting emotions” concludes Armani.
The Consorzio DOC delle Venezie was established in 2017 and has already achieved several key objectives crucial to the development of the stewardship activities of the Pinot Grigio DOC from the Triveneto area. The “delle Venezie” DOC occupies the entire Northeastern part of Italy, including the administrative territories of Friuli-Venezia Giulia and Veneto regions and the autonomous province of Trento. In numbers, 85% of Italy’s Pinot Grigio production, first in the world by volume, is produced in the Triveneto area where, in 2017, 24,500 hectares were under vine.