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Frank Family Vineyards Promotes Liam Gearity as Director of Direct-to-Consumer Sales and Hospitality

Posted on April 17, 2017

(April 17, 2017; Calistoga, Calif.)—Rich and Leslie Frank, owners of Frank Family Vineyards, along with Winemaker and General Manager Todd Graff, are pleased to announce that Liam Gearity has been promoted to Director of Direct-to-Consumer (DTC) Sales and Hospitality.

A veteran of the restaurant hospitality industry, Liam Gearity has held long-term leadership positions at high-end restaurants in New York and Los Angeles, two of the nation’s most fast-paced hospitality markets. Liam first met Rich and Leslie Frank in 2011 while working as head bartender and wine and spirits buyer for Wolfgang’s Steakhouse in Beverly Hills. The three quickly developed a friendship and bonded over a shared passion for quality wine and a commitment to hospitality. After experiencing firsthand Liam’s work at Wolfgang’s and his commitment to creating positive guest experiences, Rich and Leslie offered Liam a sales position at Frank Family’s tasting room. Liam relocated from Los Angeles to Napa in 2015 to work with the Franks and quickly established himself as a leader. In his new role as Director of DTC Sales and Hospitality, Liam oversees all divisions of Frank Family’s tasting room, wine club, and events departments, and works continuously to elevate Frank Family’s hospitality-driven tasting experiences.

“Liam is a natural born leader and has made an immeasurable impact at Frank Family in a very short period of time,” says Todd Graff. “He is constantly striving to improve existing winery programs and nurtures a positive environment which he extends to all staff and visitors.”

About Frank Family Vineyards:

Frank Family Vineyards was founded in 1992 by former Disney Studios president, Rich Frank. First constructed as the Historic Larkmead Winery in 1884, the stone building on property is the third oldest in Napa and appears on the National Register of Historical Places. Today, Frank Family owns over 380 acres of vineyards in the Napa Valley, and in 2015 received Napa Green certifications for both land and winery. Frank Family's reputation for having the friendliest hospitality in Napa Valley has fans flocking to the tasting room on Larkmead Lane, which has been named "Best Napa Winery" by the Bay Area A-List for an unprecedented eight years in a row, making it one of the most popular tasting rooms in wine country. Tastings of Frank Family's limited-production reserve and sparkling wines which are only available at the winery are priced at $40 per person and are offered seven days a week between 10am and 5pm. Reservations are strongly recommended for visits from Monday through Thursday, and are required for visits on Friday through Sunday. Guests may book a tasting at the winery by calling 1-800-574-9463 or visiting cellarpass.com. Frank Family's Napa Valley Petite Sirah, Chardonnay, Pinot Noir, Zinfandel and Cabernet Sauvignon are distributed nationally.

Region: California, USA
Job Function: Sales/Marketing, Direct to Consumer

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