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Lance Cutler to Lead Comparative Tasting at WiVi Central Coast 2013

Posted on February 28, 2013

Lance Cutler, columnist for Wine Business Monthly, will lead a comparative tasting of nine red blends at WiVi Central Coast 2013, held March 19-20, affording attendees the chance to discover the nuances and experience the way winemakers from Paso Robles, Napa Valley and Washington create their red blends. Previously, Wine Business Monthly has covered a series of varietal-focused tastings where the single grape variety pretty much determines how the wine is handled. The question then becomes what is the influence of terroir versus winemaking technique? How far do winemakers go in persuading their wines? With the rising popularity of red blends, winemaker and contributing writer Cutler will lead a comparative tasting of nine of these wines. Winemakers from Justin Vineyards & Winery, L’Aventure and RN Estate will discuss their decisions over which grapes to use, how to make the wine and more. A separate ticket is required for this event. See for more details.

Cutler is an author, publisher, artist and highly honored winemaker. His most recent book, Continued Surveillance: Mostly Real Stories of the Wine Business is a hilarious collection of columns that ruminate on life in the Wine Country. He is also a featured columnist for Wine Business Monthly, and writes regularly for other magazines. Lance performed as winemaker/general manager for the historical Gundlach Bundschu Winery in Sonoma, California, where he was named Sonoma County Winemaker of the year in 1983. He was also the winemaker and owner of his own Relentless Vineyards from 1999 to 2010. He is a highly sought after speaker in the industry and has done hundreds of presentations at winemaker dinners held at some of the most prestigious restaurants around the United States.

About WiVi Central Coast 2013

California's Central Coast is quickly becoming one of the world's most popular and celebrated wine regions. Since December 2009, 95 new wineries popped up in the Monterey, San Benito, San Luis Obispo, Santa Barbara and Santa Cruz counties. In 2012, nearly 7 million cases of wine were produced in the region. This burgeoning area faces many unique issues in its wine-growing and winemaking efforts, and WiVi Central Coast 2013, a new symposium and trade show hosted by Wine Business Monthly and Precision Ag Consulting, has been created to address those topics.

WiVi will be held March 19-20, 2013 at the Paso Robles Event Center in Paso Robles, California. It is the only trade show and symposium to address the issues facing the Central Coast wine industry, one of the fastest growing regions in the country. For more information, visit

Region: Central Coast

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