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Wine Business Monthly Dec 1, 2024 Issue
WINEBUSINESS MONTHLY

The Industry's Leading Publication for Wineries and Growers

Winemaking Calculators

Orderoso Launches Real-time Sales Intelligence for Wholesale Wine Industry

New platform unifies sales reporting across wholesalers
Aug 27, 2013

PRESS RELEASE

 

San Diego CA, August 22, 2013 --- Orderoso, a San Diego-based software company, announces the launch of its Real-time Sales Intelligence portal for the wholesale wine trade. The new platform aggregates wholesale data from the company’s existing order management solution and provides producers with a portal where they can view live customer feedback, sales and inventory data.

“This is the first time producers have had real-time access to this level of reporting.” said founder Rob Rhyne. “The platform’s sample tracking, presentation feedback reports and sales data provide wineries with a live picture of how their products are performing, down to the individual account and across wholesalers.”

Armed with this type of granular, actionable feedback, producers are able to make timely sales and marketing decisions without expensive data collection and entry.

Springboard Wine Company, Spotlight Brands and Rusina Wines are a few of the companies already benefiting from the new reporting features. Instant access to sales and buyer feedback have produced immediate ROI by allowing customers to instantly shift marketing resources to products and accounts where they are most needed.

The new platform is a natural extension of Orderoso’s existing mobile sales and order management solution. Used by brokers and distributors for over a year, the company’s solution simplifies product and price management and allows reps to create customized presentations, record buyer feedback and submit orders from the web and mobile devices.

“We designed Orderoso around wine sales first and foremost. Ease of use and unique presentation tools allow sales reps to record information that is critical to improving their sales. The result is high adoption rates and the capture of unique product and account performance data that can be used to improve both wholesaler and producer’s sales and marketing strategies,” said Rhyne.

Orderoso is currently developing a solution to unify 3-tier marketing efforts through a new media distribution platform. The software will allow producers to improve their brand messaging by managing the distribution of sales materials. The company is currently seeking beta partners to influence the direction of the program.

About Orderoso

Orderoso is revolutionizing wholesale sales through its Mobile Sales Management and Real-time Sales Intelligence software. The company was incorporated in 2012 and is based in San Diego, California.

For more information about Orderoso, please contact Tracy Otoide or Rob Rhyne at 888-342-9086 or visit www.orderoso.com.