Craft vintners come together at the Craft Beverage Expo, May 6--8 at Santa Clara Convention Center
As imports increase and big wineries produce more boutique labels, artisan vintners are feeling the squeeze at retail. Meanwhile, “eco-wines” are gaining attention with 16% of U.S. wine consumers now looking for these labels, and urban winemaking is cropping up in and around many major cities.
Craft consumption is also sweeping the brew and distillery markets, both of which have exploded in recent years and have been named two of the hottest trends in beer and spirits.
The craft wine revolution is clearly on, and today's marketplace is more competitive than ever. Producers need to find creative ways to reach new customers and convert them to ambassadors for their label.
Craft Beverage Expo (CBE)—held May 6-8 at the Santa Clara Convention Center—brings together the craft beverage industry for three days of business and brand development, networking and collaboration.
Designed to help broaden business and find competitive advantages for craft producers, the event offers top-notch educational sessions from industry authorities, go-to-market strategies and solutions to common challenges small producers face, all in service of helping attendees master “the Business of Craft Beverage.”
Craft Beverage Expo highlights:
• Connect artisan beverage producers with proven business strategies and resources for small batch operations
• Gain insights from industry pioneers, over 30 educational sessions on marketing, business development and regulatory issues—all geared toward small batch producers
• Connect with fellow artisans from every beverage segment (wine, beer, cider, spirits and mead)
• Find new business partners who cater to smaller scale operations; CBE expo floor will feature 150+ exhibiting companies and suppliers
Visit www.craftbeverageexpo.com to register and review the schedule of events.