Clos Du Val Launches Innovative "Adopt-a-Vine" Education Program for Napa's Vichy Elementary School as Part of a New Series of Community Outreach Efforts
NAPA VALLEY, Calif. – February 17, 2015 – Clos Du Val unveiled its innovative Adopt-a-Vine program. Adopt-a-Vine is a key element of the winery’s new series of community outreach efforts designed to engage and enhance the Napa Valley community. These efforts include Clos Du Val’s ongoing participation in the Napa Valley Vintners Adopt-a-School program, an in-house 1-to-1 program supporting employee volunteerism, and monthly charitable drives. As part of the Adopt-a-School program, Adopt-a-Vine utilizes the knowledge and talents of the Clos Du Val team to make a meaningful difference in the lives of students and teachers. This hands-on program will take fourth grade students from Napa’s Vichy Elementary School into the winery’s historic Stags Leap District Estate Vineyard at five different times throughout the 2015 growing season. The first visit will be on February 19th, when approximately 60 Vichy students will each adopt a Merlot vine. Once the students place their names on the vines, they will learn about architecture and life cycle of the plants from Viticulturist Kara Maraden, before watching a demonstration of winter pruning.
The other four Adopt-a-Vine visits will take place in March at bud break, during the rapid growth period of May when students will learn about canopy management, in September as harvest approaches, and during harvest in October at the end of the growing season life cycle. Vichy’s vineyard visits will be supported by an in-class educational component designed to explore concepts like photosynthesis (biology), water usage and yields (mathematics) and fermentation science (chemistry).
“Vineyards make wonderful classrooms,” says Clos Du Val president and CEO Steve Tamburelli, who designed the Adopt-a-Vine program. “This is a wonderful chance to show these students real-world applications to concepts they are learning in the classroom. It is also a fantastic way to introduce them to an industry that is a deep and historic part of the fabric of their community.”
Clos Du Val adopted Vichy Elementary School beginning in 2012. As Vichy’s adoptive community sponsor, the Clos Du Val winery hosts the school’s annual Teacher Appreciation Luncheons, as well as its bi-annual Parent Socials. Clos Du Val also sponsors Vichy’s yearly Jog-a-Thon, and is a key contributor to the annual Starry Night Auction, where the winery contributes silent auction items, wine for the auction dinner, and live auction lots, which included two dinners for eight people at the winery in 2014, and a murder mystery dinner at Clos Du Val in 2015.
As part of Clos Du Val’s Adopt-a-Vine program, the winery will be creating a commemorative 10-case bottling of Merlot with a custom label celebrating the program—all of which will be donated to the Vichy Starry Night Auction. In partnership with Junior Achievement, Clos Du Val team members will also be volunteering in Vichy’s fifth grade classes to teach about entrepreneurship, fiscal literacy and other practical skills.
To support its commitment to community involvement and volunteerism, Clos Du Val also provides a forward-thinking 1-to-1 program. This in-house philanthropic initiative encourages employee involvement by paying employees for anywhere between eight to 20 hours of volunteering (1 day or 1 percent of their hours). In tandem with 1-to-1, Clos Du Val’s employees select a new charitable focus each month. As part of these monthly drives, Clos Du Val’s employees donated 50 coats the Salvation Army in November, collected 182 pounds of canned food for the Napa Valley Food Bank in December, and are currently collecting essential classroom and school supplies for the North Bay Teacher Resource Center.
"We are fortunate to live and work in a place of relative affluence and abundance, but we all know someone in need,” says Clos Du Val human resources manager John Lemanski. “Empowering our employees to select our charitable partners, and supporting them in volunteering time and resources, not only enriches the lives of those in need, it enriches the lives our staff and their workplace satisfaction."
About Clos Du Val
Founded in the Stags Leap District by vintner John Goelet in 1972, Clos Du Val was first recognized for its Napa Valley Cabernet Sauvignons at the famed Judgment of Paris in 1976. Still family-owned today, Clos Du Val’s estate program includes 350 acres in the renowned Stags Leap District, Carneros and Yountville appellations. Focusing on this diverse palette of estate fruit, winemaker Kristy Melton makes elegantly structured wines notable for their balance, complexity and vivid fruit character. To learn more, visit www.closduval.com.