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Southern Wine & Spirits of America and Treasury Wine Estates Announce Exclusive Appointments for Colorado and Indiana

March 01, 2013

Wayne E. Chaplin, president and chief operating officer, Southern Wine & Spirits of America, Inc., —the country’s leading wine and spirits distributor—announced today that Southern has signed long-term distribution agreements with Treasury Wine Estates (TWE) in Colorado and Indiana. These agreements bring their partnership to a total of 18 U.S. markets. Both state appointments are effective March 1, 2013.

Commenting on the expanded relationship with TWE, Chaplin said, “We appreciate the confidence Treasury Wine Estates has demonstrated by selecting us to be their partners in these two additional markets. Along with the entire Treasury Wine Estates team, we look forward to building on our existing strong foundation across the country to steward and grow TWE brands.”

Sandra LeDrew, Americas managing director for Treasury Wine Estates, added: “We are pleased to expand our strong partnership with Southern to Colorado and Indiana. With this partnership and these two latest agreements, we are confident that we will make significant progress on our imperative to ‘Win in the Americas’.”

Brad Vassar, Southern’s Executive vice president, general manager, commented, “With these most recent appointments, Southern now proudly handles a significant portion of TWE’s national volume. This is a tremendous honor, an exciting opportunity and a great responsibility for Southern—and we look forward to rising to the challenge.”

Commenting about the new appointment of Treasury in Indiana, Art Salvi, Southern’s vice president, general manager in Indiana, affirmed, “I am thrilled to add the rich selection of Treasury’s wine brands to the Southern portfolio in Indiana.” Southern’s Colorado executive vice president, general manager Richard Crossland concluded, “We look forward to representing Treasury’s wonderful brands throughout the State of Colorado.”

These most recent appointments follow a series of TWE-Southern alignments that have been confirmed in recent years—including exclusive alignment agreements covering Washington and Oregon last July, and Montana, Utah and Wyoming last May.

About Southern Wine & Spirits of America, Inc.

Southern Wine & Spirits of America, Inc. is the nation’s largest wine and spirits distributor and broker with operations in 35 markets. The multi-state distributor currently operates in: Alabama, Alaska, Arizona, California, Colorado, Delaware, the District of Columbia, Florida, Kentucky, Hawaii, Idaho, Illinois, Indiana, Iowa, Maryland, Maine, Michigan, Mississippi, Montana, Nevada, New Hampshire, New Mexico, New York, North Carolina, Ohio, Oregon, Pennsylvania, South Carolina, Utah, Vermont, Virginia, Washington, West Virginia and Wyoming. In addition, Southern operates in Minnesota through a joint venture with J.J. Taylor Distributing Company. Southern also holds operating licenses and permits in Nebraska and Texas. On a national basis, Southern Wine & Spirits of America, Inc. employs nearly 14,000 team members. Southern urges all retail customers and adult consumers to market, sell, serve and enjoy its products responsibly. For more information about Southern and its responsible consumption program, see

About Treasury Wine Estates

Treasury Wine Estates (TWE) is a unique global wine company with a leading international portfolio of new world wines. From the establishment of Australia’s Penfolds in the mid-1840s to the 1876 founding of Beringer Vineyards, a winemaking legacy has been created. TWE is now the world’s largest publicly-listed (ASX: TWE.AX) wine company with over 80 brands, including Beringer Vineyards, Penfolds, Lindeman’s, Chateau St. Jean, Castello di Gabbiano, Matua Valley, Stags’ Leap Winery, Etude, Rosemount Estate, Souverain, St. Clement, Wolf Blass, Cellar No. 8, Colores del Sol, Meridian Vineyards, Be., The Skinny Vine and more. With over 27,000 acres of sustainable vineyards, sales totaling nearly 32 million cases of wine annually, and revenues of about AU$1.64 billion, TWE employs over 3,500 winemakers, viticulturists, sales, distribution and support staff across 12 countries. For more information, visit

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