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Exploring New Wine Styles on the Central Coast

A winemaker panel and seminar at WiVi on March 25, 2020 will explore what's new in terms of wine styles, varieties and trends.
by Press Release
October 22, 2019

Paso Robles, Calif. -- Are you working with unique wine varietals, focusing on a new wine style or want to share a wine that is pushing the limits on what we’ve come to expect from the Central Coast? The Central Coast is known for great Chardonnay, Pinot Noir, Cabernet Sauvignon, Zinfandel and Syrah, but what about those emerging varietals and wine style trends?

A new winemaker panel and seminar at WiVi Central Coast on March 25, 2020 will explore what’s new in terms of wine styles, varieties and trends. Leading the discussion is Chris Shackelford, chef and sommelier at Trelio restaurant based in Clovis.

Now is your opportunity to submit wines and be considered for the 2020 WiVi winemaker panel. The Wine Business Monthly editorial team wants to hear from you. If you have a wine that represents something new please fill out this form and submit by Friday, November 22.

Criteria for Wine Submissions:
• Wines must be from the Central Coast. Central Coast is defined as any wine from the geographic areas of: Santa Cruz, Monterey, Paso Robles, Edna Valley, Arroyo Grande, Santa Maria, Santa Barbara or Ventura. In addition, wine regions in Southern California like Temecula, Baja and others around the greater Los Angeles area are encouraged to submit. Wines must be labeled from an AVA within this Central Coast definition to qualify for this panel.

• Wines from all sizes of production and all price points are welcome. If selected, Wine Business Monthly will purchase up to two cases (24 bottles) for the seminar and a winemaker or vintner must be available to speak at the WiVi panel (March 25, 2020).

• Tell us why your wine is part of the new Central Coast trend. In fewer than 100 words describe why this wine is unique and creating a new trend on the Central Coast. For example, are you striving for lower alcohol wines, are you experimenting with new clones, are you finding success with an interesting variety, are you packaging wine in a unique way? Did your carbonic maceration trial work?

• Evaluation Guidelines - The Wine Business Monthly tasting panel will taste and evaluate all wines on these factors: innovative practices, wine quality, value for the price point, uniqueness within the Central Coast, distinctive clones, distinctive winemaking practices, special winemaking techniques and other characteristics as defined by the tasting panel.

• Tech Sheet – Please provide as much information as possible.

• Please send two (2) bottles of each wine you submit between November 18-27.
Solterra Strategies
Attn: WiVi
1405 Spring Street; Suite 203
Paso Robles, CA 93446

About WiVi Central Coast

WiVi Central Coast is the premier wine and viticulture symposium and trade show in Central California. Now the largest wine industry event south of San Francisco, WiVi boasts 45,000 sq. ft. of exhibit space with 200 exhibits and hundreds of new products, product demonstrations, educational seminars and networking opportunities for winemakers, grape growers, winery owners and managers.

This one-day conference and tradeshow features sessions by top industry leaders on regional viticulture, enology and DTC topics and gives attendees the opportunity to understand and experience new trends and technology.

SAVE THE DATE: March 25, 2020; Paso Robles Event Center, Paso Robles, California


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