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Why Data Matters

Wine Industry Technology Symposium Session Previews
by Press Release
September 17, 2019

On October 1, 2019 the leading wine analytics, IT and direct-to-consumer technology experts will convene at the CIA at Copia in Napa for the Wine Industry Technology Symposium. This is the only conference dedicated to the solutions wineries need to run an effective business. Join hundreds of like-minded professionals for a day of data, IT and direct-to-consumer technology discussions, provided through educational sessions, roundtable collaborations, software demonstrations and more. Tickets are now available online

Follow the Data Track
Wine Industry Technology Symposium will provide attendees with three tracks of content: data, IT and DTC. Those interested in learning more about the latest data technology for the wine industry and, more importantly, how to apply that data to boost brand recognition and sales, will want to attend the symposium’s data-focused seminars. Topics include:

Integrating and Visualizing Data
How Data Can Improve Sales & Marketing Strategy
Understanding and Using Consumer Data
Employee Training and Investment in Analytics

Learn from experts in the wine-data field such as Brandon Russel, IT, analytics, e-commerce and marketing manager for Halter Ranch; Andrea Savaiano, director of strategy and analytics for Kosta Browne Winery; Desiree Champaco, global IT manager of business intelligence for Treasury Wine Estates and many many more.

The full line up of speakers and tickets can be found on the event website.

About the Wine Industry Technology Symposium
The Wine Industry Technology Symposium (WITS) is a conference for winery professionals who implement technology solutions or analyze sales data. This includes IT professionals, marketing managers and DTC managers, as well as general managers, financial managers and winery owners. Register today.

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