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Lodi Vineyard and Wine Economics Symposium Session Preview: The Art of Negotiation

by Press Release
June 06, 2019

On June 27, 2019, Wine Business Monthly will host the Lodi Vineyard & Wine Economics Symposium at the Wine & Roses Conference Center. This year’s event promises numerous top-notch speakers from all over California who will focus on the consistently growing Lodi wine region.
To register, please click HERE. 

Randy Caparoso, editor-at-large, The Somm Journal; contributing editor, The Tasting Panel; and editor,, will moderate a panel discussion surrounding the art of good wine business negotiation. What are the stepping stones for growers to increase prices? What are some of the best practices for communicating with buyers and the media? This session’s discussion will seek to answer these questions and present a wide range of other topics and tools to guide attendees in not just a grape grower, but a wine grower.

The panel of experts includes Scott Gerien, Esq., partner, Dickenson, Peatman & Fogarty; Robb Felder, director, Grower Relations, Trinchero Family Estates; Dr. Jan Krupp, proprietor, Krupp Brothers Winery (formerly owned Stagecoach Vineyards); Jeff Pisoni, winemaker, Pisoni Vineyards and Ann Kraemer, vineyard manager, Shake Ridge Ranch.

To register for the event, click here.

About Lodi Vineyard and Wine Economics Symposium
Now in its fourth year, the Lodi Vineyard and Wine Economics Symposium gathers experts from all sectors of the wine industry to discuss economic, grapegrowing and winemaking trends as it pertains specifically to the Lodi wine region. The event, hosted by Wine Business Monthly, will be held on June 27, 2019, at the Wine & Roses Conference Center. For more information and to purchase tickets please visit the event website.

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