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Sneak Peak: WiVi Central Coast and Central Coast Insights to Launch Registration Dec. 4

Tickets to the largest wine tradeshow and conference south of San Francisco go on sale soon
by Press Release
November 28, 2018

PASO ROBLES, CA – Ticket sales for the 2019 editions of WiVi Central Coast and Central Coast Insights produced by Wine Business Monthly begin Tuesday, Dec. 4, 2018. Don’t miss your chance to join thousands of winery, vineyard, direct-to-consumer and finance peers at these two events, held March 12-13, 2019 in Paso Robles, Calif. Early-bird discounting will be available until February 12, 2019.

Central Coast Insights is an annual educational seminar addressing the economic and financial issues, challenges and trends that affect the vintners, wineries and grape growers of the Central Coast wine industry. Join winery principals, owners, CFOs and executives, winemakers and wine marketers, as well as those who conduct business in the financial and economic sectors of the wine world, on Tuesday, March 12, 2019 at the Allegretto Vineyard Resort.

Here’s a sneak peek at some of the sessions featured at Central Coast Insights 2019:

  • The CFO mindset: how local CFOs are adapting and ensuring profitable futures
  • Alternatives to the traditional methods of three-tier system
  • Understanding new rules and regulations—and their implications
  • The West Coast approach to buying and selling property in the wine industry
    and more!

The WiVi Central Coast Wine Industry Conference & Tradeshow (WiVi) draws winemakers, grape growers, winery owners and managers to network and experience the full range of resources available to them on the Central Coast and beyond. Held at the Paso Robles Event Center, March 13, 2019, the event includes educational seminars with a regional focus on viticulture, winemaking and DTC/winery marketing addressed by today’s top industry leaders. It also includes a tradeshow featuring two halls packed with companies showcasing new products and innovative tools, professional tastings, networking events and more.

Here's a sneak peek at some of the sessions featured at WiVi 2019: 

Winemaking/Viticulture

Small winery automation and innovation

Remodeling vineyard practices to beat the heat

Land vs. Hand: Pinot Noir Edition

Direct-to-Consumer/Marketing

Building a website to drive e-commerce profits

Combating the labor shortage with innovative practices

Creating a customer-focused experience that shines

PLUS: How wine writers and buyers view the Central Coast (and how to get their attention)
 


WiVi Central Coast is now accepting winemaking trials submissions. One of the most popular aspects of last year's WiVi Central Coast conference was the trials tastings. Winemakers poured wines from more than 10 trials in the Exhibition Hall, with many more expressing interest in participating in future tastings.

In 2019, a greater focus is being placed on winemaker trials, with the opportunity for winemakers to submit lab trials or full-scale production experiments they are conducting, and then pour the results for their peers at the show. To submit a trial for consideration, please visit www.wivicentralcoast.com/attendee/#submittrial.

Full details on Central Coast Insights and WiVi Central Coast 2019 –including keynote speakers-- will be available at centralcoastinsights.com and wivicentralcoast.com on December 4!
 


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