Tank Garage Winery Debuts "Downhill From Here" - a Limited Edition Wine and Apparel Collaboration with HUF Worldwide
LOS ANGELES and CALISTOGA, Calif. - December 4, 2018 - Tank Garage Winery, a 1930s-era service station turned winery in Calistoga, is excited to announce the release of Downhill From Here, a limited-edition wine and product collaboration with Los Angeles-based skate and streetwear brand, HUF Worldwide.
“Downhill From Here is a collaboration where two worlds collide, an idea that stemmed from Tank Garage Winery’s love for the skate world and brands that continue to push the envelope,” said James Harder, co-founder of Tank Garage Winery. “We are excited to bring the wine and skate communities together through this special wine release.”
The limited-production release is a rebellious riff on old world French wines, featuring a tattered Bordeaux-style wine label. The product collection includes a Downhill From Here hoodie and T-shirt, featuring artwork created by the HUF design team in collaboration with Tank Garage Winery. This marks the first brand collaboration for Tank Garage Winery which crosses over into the skate and streetwear category.
"We did surgery on a grape,” said Keith Hufnagel, founder of HUF Worldwide. "It’s nice to bring a little street to wine country.”
Downhill From Here is a 2017 California red wine, a blend of 60% Barbera, 15% Primitivo, 15% Dolcetto and 10% Sangiovese, with fewer than 600 cases produced - sold exclusively at Tank Garage Winery’s service station in Calistoga at 1020 Foothill Blvd., Calistoga, CA 94515 and www.tankgaragewinery.com starting December 6 for $60 per bottle.
About Tank Garage Winery
Tank Garage Winery comes to life in a 1930s era service station in the Napa Valley town of Calistoga, California, an area graced with world-class vineyards and cool California made wines. The winery and tasting room are the dream of two longtime friends - who, after decades of collective experience in farming and creating world-class wine, decided to celebrate the heart and soul of vintage California culture and creativity. The result is a small collection of “one off,” uniquely-crafted wines that draw heavily on the owners’ personal lifestyles and experiences. For more information visit tankgaragewinery.com and follow Tank Garage Winery on Instagram, @tankwinery.
About HUF Worldwide
Founded in 2002 by professional skateboarder Keith Hufnagel, HUF is a Los Angeles based manufacturer of premium footwear and apparel designed for contemporary skate and lifestyle. Inspired by Keith’s unique experiences traveling the globe as a skateboarder—and represented by a world-renowned skate team & group of ambassadors—the clean, classic brand aesthetic of HUF embodies a diverse array of cultural inspirations and ideas
What started as a small boutique on an offbeat block of San Francisco’s Tenderloin District has now become one of the most recognized pioneering skateboard and lifestyle brands worldwide. Made by skateboarders, for skateboarders, HUF represents not only a more refined and forward-thinking skateboard brand, but also any individual inspired by the vast array of countercultures that parallel skateboard mentality.