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Cigar Impresario Kyle Gellis Launches BLUE MONSTER Wine

Posted on July 10, 2018

NAPA, Calif., July 10, 2018 /PRNewswire/ -- Kyle Gellis, the tobacco blending prodigy behind Warped Cigars, announced today the launch of a new wine project that brings together three of his greatest passions: cigars, wine, and the four-legged monsters who have lain at his feet since his entrepreneurial journey began.

Debuting with the extraordinary 2016 vintage, Blue Monster is a tribute to Gellis's two dogs – Apollo, an adopted blue and white American Pitbull Terrier, and Sarto, a Cane Corso (Italian Mastiff). Because of their size and intimidating appearance, the dogs were nicknamed "the monsters" early on – but their loving, loyal nature easily won the hearts of their family and friends.

To create a wine honoring their strength, grace and presence, Gellis is blending Cabernet Sauvignon from three distinct blocks of the acclaimed Sleeping Lady Vineyard in Napa Valley. This site is named for the ridgeline silhouette of the Mayacamas Mountains behind the vines, which resembles a woman lying on her side. This western edge of the Yountville AVA was originally a riverbed, and its soils boast an astounding variety of rocks, sand, with a thick gravel layer just beneath the topsoil. Such diversity produces powerful, complex wines with a natural grace and chiseled structure.

The owner and founder of the Sleeping Lady vineyard, viticulturist Larry Bettinelli, uses cutting edge technology and sustainable practices to optimize ripening and fruit quality; he also invented a new trellising system for the vines to optimize air flow around the clusters. Under the Bettinelli family's care, the Sleeping Lady Vineyard has become a sought-after site for its exceptional fruit. Gellis discovered the vineyard through his friend (and fellow mastiff lover) Benoit Touquette, who also makes a Cabernet Sauvignon wine from this site for his own Fait-Main label. Blue Monster is made and bottled at Touquette's Fait-Main winery facility by Gellis and his team.

ABOUT KYLE GELLIS: Kyle Gellis is the founder & master blender behind the sought-after boutique cigar brand, Warped. Gellis studied tobacco from the ground up, beginning in Miami's historic Little Havana neighborhood and learning from master rollers and factory workers from all over Cuba. Building upon his blending experience in premium tobacco, Gellis has now launched Blue Monster, a 100% Cabernet Sauvignon from the Sleeping Lady Vineyard in Napa Valley.

www.bluemonsterwine.com

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