AVA Grace Vineyards Launches Rosé and Pinot Grigio in Cans
LIVERMORE, Calif.--(BUSINESS WIRE)-- --AVA Grace® Vineyards, the number one new wine brand launched in 20171, debuted Rosé and Pinot Grigio in a new 375mL can format, furthering the brand’s lifestyle-friendly approach to producing artfully designed and beautifully crafted wines.
The new cans are great for consumers seeking delicious, high-quality wine they can enjoy anytime and everywhere – the perfect complement for summer concerts, beach bonfires and dining alfresco!
When producing AVA Grace wines, Winemaker Andrea Brambila focuses on the true expressions of each varietal – balanced, fruit-forward and never overpowering.
“I am delighted with the consumer response to AVA Grace and am proud we were the #1 new brand,” said Andrea. “I am excited to bring our Rosé and Pinot Grigio into cans with innovative packaging and great flavor. I look forward to sipping them on the beach, in my backyard, and everywhere in between.”
- 2017 Pinot Grigio – Mirroring the beauty of its California vineyards, this vibrant wine boasts crisp refreshing notes of citrus, peach, and honeysuckle.
- 2017 Rosé – The delicate Rosé from California tastes as beautiful as it looks, delivering fruity notes of red berries, apricot and watermelon.
The cans join AVA Grace’s award-winning portfolio of 750mL bottled wines, which include Chardonnay, Sauvignon Blanc, Rosé, Pinot Grigio, Red Blend and Merlot. The Rosé and Pinot Grigio cans, featuring the same great wine as their bottled counterparts, are sold individually, and provide two and a half five-ounce glasses of wine. They available nationwide with a suggested retail price of $4.99 each.
About AVA Grace Vineyards
AVA Grace Vineyards introduced its portfolio of wines with a national debut in 2017 including the release of Chardonnay, Sauvignon Blanc, Red Blend, and Merlot in traditional 750mL bottles. In February 2018, AVA Grace added Rosé and Pinot Grigio in traditional bottles, and now is launching these varietals in the 375mL can format. Winemaker Andrea Brambila and her team carefully cultivate and source grapes from California resulting in high-quality, affordable, and approachable wines. For more information about AVA Grace Vineyards, visit www.avagracevineyards.com. To share how you’re enjoying grace in every sip, visit AVA Grace on Instagram at @avagracevineyards and on Facebook at @avagracevineyards. AVA Grace Vineyards invites all consumers 21 and over to enjoy AVA Grace wines responsibly and #livegracefully.
Nielsen: Total US xAOC+Liq Plus+Conv, 52WKS ending 12/31/17