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March 27, 2013 | 4:25 PM

We're looking forward to attending the North Bay Business Journal's Wine Industry Conference "Mergers and Acquisitions, and Pricing Strategies" on April 18 at the Hyatt Vineyard Creek in Santa Rosa. According to the Business Journal, the conference will feature the GM of Fetzer Vineyards and the architect of its acquisition by a larger Chilean wine company as well as insights on North Coast wine-related mergeres and acquisitions from two of the largest players in the market recently.

Here's the lineup:

Keynote Speaker: Giancarlo Bianchetti, CEO, Fetzer Vineyards

Mergers & Acquisitions Panelists:

Rick Tigner, president, Jackson Familiy Enterprises

Pat Roney, vintner, Girard Napa Valley

Dennis Carroll, president and CEO, Purple Wine Company

Peter Byck, president and CEO, Winery Exchange

William Foley, president and CEO, Foley Family Wines

Pricing Strategies Panelists:

Thomas Klein, proprietor, Rodney Strong Vineyards

Christopher W. Silva, president & CEO, St. Francis Winery & Vineyards

Cameron Hughes, founder & president, Cameron Hughes Wine

Hugh Thacher, president, San Francisco Winery Exchange

Alex Ryan, president, Duckhorn Wine Company

For more details, please go here.

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