Chris Cocchiaro has been hired by the Central Coast’s Miller Family to assist in fruit sales at their French Camp Vineyards, Bien Nacido Vineyards, and Solomon Hills Vineyards holdings. He will also assist in bulk wine sales and winery services at Paso Robles Wine Services and Central Coast Wine Services, also owned by the Miller Family.

Of his new position, Cocchiaro says, “I am deeply committed to finding win-win solutions for our company and their clients. The vast array of grape varieties and high quality wines we produce continues to fuel my passion for the wine industry and its promising future.”

Formerly the holding positions at Wild Horse Winery, Sonoma-Cutrer, Etude and Stag’s Leap wineries, Cocchiaro brings years of experience, an amiable personality to his new role.