Following a year of great expansion, with revenue increased almost 80 percent in 2013, Colangelo & Partners Public Relations (CPR) promoted former senior account executive Alessandro Boga to account supervisor. In his new role, Boga is in charge of the Italian wine clients’ portfolio (Marchesi de’Frescobaldi, Arnaldo Caprai, Luce della Vite, Damilano, Avignonesi, Amarone Families, Consorzio Tutela Vini Montefalco, Wines of the Veneto, Movimento Turismo Vini Puglia, Slow Wine and Vinitaly International).
Boga joined CPR in November 2011 and worked on media, trade relations, event planning and digital media marketing focused on the wine industry since. He earned a master's degree in economics from the University of Bologna and was awarded a professional certificate in digital media marketing from New York University. Boga is currently a candidate of the WSET Level 3 at the International Wine Center in New York.
To know more about the CPR staff, visit www.colangelopr.com/about/people
About Colangelo & Partners Public Relations (CPR)
Colangelo & Partners Public Relations operates in the real world of tangible results, delivering creative, strategic public relations services that are measurable and impact the bottom line. Agency principals have years of experience in retail and distribution as well as public relations—a rare combination that gives CPR a competitive advantage over other firms. The agency specializes in 'closing the loop' between creative communications programs, distribution, promotion, publicity and the consumer in order to maximize the efficiency of its communications programs and deliver measurable results.
Colangelo & Partners focuses on premium food, wine, spirits and lifestyle brands, and has long established relationships with the key press that drive these business categories and help determine the industry leaders. The agency continually creates unique story lines that are consistent with its clients' brand strategies in order to provide a steady stream of compelling content to journalists and keep clients in the news.