- Homepage for the Wine Industry

FHA-Food & Beverage ProWine Asia 2020 in Singapore Postponed

Posted on February 14, 2020

Informa Markets is postponing the inaugural FHA-Food & Beverage event to a later date due to global travel concerns in light of the latest developments regarding the Novel Coronavirus (COVID-19) situation. The event was originally scheduled to take place from March 31 – April 3, 2020 at Singapore Expo. ProWine Asia 2020 in Singapore, held concurrently with FHA-Food & Beverage, co-organized by Messe Dusseldorf Asia and Informa Markets, will also be postponed. The decision, which was made extensive industry consultations, aims to safeguard the safety and well-being of industry players and employees.

Martyn Cox, Event Director, Hospitality, Food & Beverage - Singapore, Informa Markets, stated: “The safety and well-being of our exhibitors, event attendees and staff is our top priority. There have been signs of community spread and local authorities have issued advisories to avoid large crowds and as a result we expect event attendance to be affected.  With these concerns in mind, we have made the decision to postpone FHA-Food & Beverage and ProWine Asia 2020 in Singapore. Our focus now is to provide our exhibitors, event partners and registered visitors with the support they require as a result of this decision. We will continue to work in partnership with the relevant government authorities and agencies and take all further measures in accordance with the latest advisories published by the Singapore Ministry of Health (MOH), the Ministry of Manpower and the Singapore Tourism Board.”

Beattrice J. Ho, Project Director, ProWine Asia (Singapore), Messe Düsseldorf Asia, added: “We would also like to take this opportunity to thank all exhibitors and partners for supporting the exhibitions and are committed to working towards the best possible outcome. We are working actively with all partners to find a suitable alternative date.”

Alvin Lim, Executive Director, Brand and Customer Experience, SingEx Holdings, commented: “Singapore EXPO & MAX Atria respects the decision to postpone FHA-Food & Beverage and ProWine Asia 2020 in Singapore. We will continue to work together with Informa Markets, Messe Düsseldorf Asia and our valued event partners to see through this predicament. We are part of a global meetings, incentives, conferences and exhibitions (MICE) industry that has always stood together and shown great support for each other – and it is with this that we trust in the industry’s resilience and ability to bounce back from whatever setbacks this outbreak may bring.”

The new dates will be announced shortly; we will be in touch with all confirmed exhibitors to discuss their participation at FHA-Food & Beverage and ProWine Asia (Singapore). The FHA and ProWine Asia (Singapore) team will reach out to all participants regarding further logistics and planning. Participants may also contact and for further assistance.

“We seek industry’s understanding and support of this decision taken to safeguard the safety and interests of our customers and staff. In striving to secure revised dates in collaboration with Singapore Expo & MAX Atria and other event partners, we stay focused on our goal to deliver a great customer experience for both the rescheduled events,” said Martyn Cox.



Copyright© 1994-2021 by Wine Communications Group. All Rights Reserved. Copyright protection extends to all written material, graphics, backgrounds and layouts. None of this material may be reproduced for any reason without written permission of the Publisher. Wine Business Insider, Wine Business Monthly, Grower & Cellar News and Wine Market News are all trademarks of Wine Communications Group and will be protected to the fullest extent of the law.