PlantCorc™ Emerges as the Fastest-Growing Wine Closure Category Worldwide
(ZEBULON, NC, USA, and THIMISTER, Belgium) — Mid-year 2017 reporting shows: The way the wine industry is closing and protecting its wines is evolving at a rapid pace. As of this year, the fastest-growing wine closure category is now PlantCorc™, sustainably-made plant-based closures. The most well-known within the category are the Nomacorc Green Line closures by Vinventions, the global leader in Complete Wine Closure Solutions.
“The extraordinary innovation work of Vinventions has created an entirely new wine closure category: PlantCorc,” says Dr. Heino Freudenberg, President and CEO of Vinventions. “PlantCorc closures currently outgrow all other wine closure categories—including screwcaps and cork-based closures—in terms of absolute growth in units. The success of the category is broadly based in both popular and premium wines, and increasingly experiencing strong growth with luxury wines in Burgundy, Alsace, Provence, Rhône Valley, Piemonte, Tuscany, Rioja, and Galicia as well as Napa and Oregon.”
This year, PlantCorcs will add +800 million units in sales worldwide from the Nomacorc Green Line alone, making it the fastest-growing wine closure category worldwide. Spearheading this tremendous growth are the sustainably-made, zero-carbon footprint Reserva and Select Green, best-in-class closures for luxury wines intended for aging, and the high-performance Zest! closure for premium sparkling wines.
Nomacorc’s Classic Green and Smart Green, low-carbon footprint PlantCorcs from the Green Line, continue to be leading closure solutions in best-selling wine brands across the globe.
Vinventions will also be relaunching all Green Line products in October with a new Nomacorc identity: an updated logo designed to emphasize PlantCorc in the Vinventions family of Complete Closure Solutions.
“Our company, Les Domaines Auriol, is a well-known and recognized operator of wines of the South of France. We realize 90% of our activity on an international level. Our development is mainly based on:
- family brands renowned for their Mediterranean profile and high quality
- a specific know-how in our ability to adapt wine profiles to specific markets.
"Wine is the very heart of our business, and for that reason we use, since the first year of the launch of this range, the Select Green.
-100% confidence in our supplier relationship.
-100% ease of mind in the evolution of wines bottled with Select Green. -0% of customer complaints.
Every year we receive more than 50 medals for wines presented at world competitions. Bottles corked with Select Green.”
- Claude Vialade, owner, Les Domaines Auriol
PlantCorcs are sustainably made using sugarcane-based materials, renewable energy and minimum-waste production processes, giving them the lowest carbon footprint of any closures in use by the wine industry today, including natural cork, and offering wine preservation guarantees of up to 25 years (Reserva).
The PlantCorc closure category is expected to see continued growth through year-end and beyond, totaling an expected annualized 1 billion closures for 2017, and more than 2 billion by the end of 2018.
Vinventions was created in 2015 by family entrepreneur Marc Noël together with Bespoke Capital Partners, Heino Freudenberg and further partners. Vinventions’ mission is to be the most innovative and most trusted global supplier of complete wine closure solutions to the still and sparkling wine industries. Since January 2015, Vinventions has acquired Nomacorc, Ohlinger Group and Syntek Bouchage and has created strategic partnerships with industry leaders such as Preciosa (glass crystals) and Cork Supply (natural cork). This led to the creation of Vinventions’ “House of 7 Brands,” and its Complete Wine Closure Solutions, which encompass Nomacorc (PlantCorcs), Syntek (synthetics), Ohlinger (natural corks), Vintop (screwcaps) and Vinolok (glass closures) as well as Wine Quality Solutions (oenological services and analyzers) and Wine Marketing Solutions (marketing services and wine consumer insights). Today, Vinventions employs over 550 associates globally and operates seven production sites in USA, Belgium, Germany, France, Argentina, South Africa and China. Vinventions protects every eighth wine bottle worldwide with its closure solutions, making it the second largest wine closure supplier worldwide with strong organic sales growth in 2017. The leadership values of Vinventions are based on customer proximity, innovation, local entrepreneurship, open teamwork, sustainability and long-term responsibility. Find out more at www.vinventions.com.