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John Plato Joins ATPGroup as Cleaning & Sanitation Sales Specialist

Posted on March 04, 2021

Windsor, CA –  ATPGroup is pleased to announce the appointment of John Plato as Cleaning & Sanitation Sales Specialist. In this newly created role John will be focusing on the growth of ATPGroup’s Cleaning & Sanitation Program, first in the wine industry and then expanding into breweries and beyond. 

ATPGroup’s Cleaning & Sanitation Program was formally launched in 2019 in response to the FDA’s Food Safety Modernization Act (FSMA), which shifted the nation’s food safety system from responding to foodborne illness to preventing it with proper cleaning and sanitation protocols. FSMA regulations are now required for all U.S. wineries. ATPGroup’s longevity in the food industry, combined with the company’s in-house preventative controls expertise, made the company uniquely qualified to develop comprehensive solutions for the wine industry as well. The launch proved prescient when the COVID-19 pandemic hit, driving rapid growth in the program.

“We are thrilled to have John join the ATPGroup team to bring his many years of cleaning and sanitation expertise to the wine industry,” said David Kolp, Senior Director of Velocity Products at ATPGroup. “Feedback from our customers has been that our comprehensive Cleaning & Sanitation Program has given them better insight into understanding and managing the new FSMA requirements, and more importantly, keeping their employees and customers healthy, and John’s arrival will allow us to expand our capacity to serve our winery clients.”

John joins ATPGroup from Ecolab, where he drove sales of their cleaning and sanitation products and advised customers on health and safety protocols, so is the perfect person to help grow the program at ATPGroup. 

For more information about ATPGroup and its Cleaning & Sanitation Program please visit

ATPGroup was founded as a family business in 1991. Now a leading supplier to the wine, beer, food, and pharmaceutical markets, the company offers an unparalleled range of high-quality products and services including winemaking & cellar products, brewery supplies, glassware, production equipment, cleaning & sanitation solutions, parts & servicing, mobile services, tartaric acid, cream of tartar, and Rochelle salt. Its team is made up of industry veterans, engineers, cellar masters, and product specialists who provide technical expertise in their respective fields. With warehouses across the country, the company is strategically located to serve customers throughout 

Region: California, USA
Job Function: Cellarmaster/Production, Sales/Marketing

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