Washington State's Red Mountain AVA Alliance Appoints New Executive Director
The Red Mountain AVA Alliance appoints Jennifer Nance as its Executive Director effective Sept 1, 2015. The Alliance serves as the central contact point for the AVA’s public relations, marketing and regional issues.
In her role, Jennifer will be responsible for planning and implementing a communications agenda to encourage further recognition of the Red Mountain AVA as one of the great appellations in the world for Cabernet Sauvignon driven wines.
President of the Alliance, Tim Hightower, said “With all the national and international attention being paid to and investment made on Red Mountain, we are excited to have a person with Jenn’s talents joining us in telling the Red Mountain story.”
Jennifer brings seven years of progressive experience in the Washington wine industry. She received her Bachelor of Science degree in Global Wine Studies from Central Washington University. Her wine industry experience includes the position of General Manager of Direct to Consumer Operations for a nationally distributed winery and Northwest Account Executive for a Napa, CA based wine marketing firm.
About Red Mountain AVA
The Red Mountain AVA is located on a southwest-facing slope in south central Washington, a three and one-half hour drive from Seattle. At 4040 acres (1,635 hectares), this is the smallest, warmest wine-grape growing region in Washington. It has a unique combination of diverse geology, gentle south slope, consistent winds and notable heat profile. A complex mixture of the most rare and highly valued soil types in Washington was created by wind-blown silt and sand over glacial outflow. The AVA’s red wine grapes such as Cabernet Sauvignon, Merlot and Syrah are highly prized for creating wines of superb concentration and depth, which consistently earn critical acclaim.