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Epoch Estate Wines Hires Faith Wells to Oversee Public Relations

Posted on November 26, 2013

Epoch Estate Wines has appointed Faith Wells to their team to direct all public relations activities surrounding the winery. Wells comes with a wealth of knowledge in PR, event management and brand development and will continue to build Epoch’s brand through media outreach and other creative avenues.

“Faith’s diverse experience with media relations for large and small wineries, strategic events, and marketing brings a great vision and talent to our team,” said Bill Armstrong, owner/vintner of Epoch Estate Wines. “Her relationships and innovative thinking will continue to allow us to push boundaries.”

Most recently, Wells was event director for Visit San Luis Obispo County where she was responsible for strategic planning and implementation of the company’s signature event, Sunset SAVOR the Central Coast.

Upon moving back to the Central Coast in 2008, Wells was the communications director for Hospice du Rhône for four years. There, she was responsible for overall event strategy and execution as well as all marketing and communication duties including media and sponsor relations.

Wells is a Central Coast native who began her career at Meridian Vineyards in Paso Robles while obtaining an Agriculture Business degree from Cal Poly. In Napa Valley, Wells worked as a public relations manager at Icon Estates. There, she managed wine brands in many renowned wine regions throughout the world including California, Washington, New Zealand and Australia. For each of the estates she represented, Wells created successful PR campaigns targeting lifestyle, wine, and wine trade media outlets. With her role in public relations, she worked on new brand development, managed the company’s national events, planned and executed the Sommelier Summit held in New Zealand in 2007, and held a role in Robert Mondavi Winery’s annual Taste3 conference.

About Epoch Estate Wines

Located within the Paso Robles wine region, Epoch Estate Wines’ 2010 Estate Blend was just named Wine Spectator’s 25th wine in the world on their Top 100 List for 2013. Epoch, founded in 2004 by Bill and Liz Armstrong, has quickly developed a big reputation for small production and is known for handcrafted wines with abundant personalities. Located on historic York Mountain, Epoch is an ultra-premium producer of Rhone, Zinfandel, and Tempranillo varietal wines from estate-grown vines planted on the west side of the Paso Robles wine region. Stewards of both the historic York Mountain Winery and the Paderewski Vineyard, Epoch is committed to the land and the legacy they will carry into the future. To learn more about Epoch, visit

Region: Central Coast

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