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BC Wine Institute Releases Survey Results Highlighting The Impacts of Covid-19 on The BC Wine Industry

September 30, 2020

In August, the BCWI engaged market research and analytics company, Leger Marketing to conduct an industry-wide survey to help understand and assess the impact of COVID-19 on the BC wine industry, the effectiveness of provincial and federal relief programs and the perceived challenges for the future. According to key findings from the survey results, one in 10 BC wineries and grapegrowers noted that they are at risk of closing due to COVID-19, with 58 per cent seeing a loss in revenue and 55 per cent having reduced access to customers.