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Nielsen U.S. off-premise (retail) alcohol update, Week Ending July 4

July 15, 2020

While the growth of most sizes cooled a bit, exceptions were the 375 ml bottle (it remains a hot growth segment, albeit on a small base) as well as 3L boxes, the latter likely benefiting from some July 4th related celebrations. Wine in cans hit a share high of 1.4% of total category dollars.