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Gratien and Meyer ventures into alcohol-free sparkling wine

May 30, 2019

Already the second-largest player in the de-alcoholised sparkling wine market in France with its Festillant label (1.5 million bottles), the Loire wine firm Gratien et Meyer is launching a new wine that will join its traditional ranges (including Crémant de Loire and Saumur). Alcohol-free Infini Bulle is designed as a traditional wine product through its packaging which targets regular drinkers who cannot/don't want conventional drinks at specific times.