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Premium Wine Sales Decelerating - SVB Blog

September 05, 2017

"This isn't a post I've enjoyed writing, but this is a discussion that has to start in the wine business," says Rob McMillan. "We are at a tipping point: The growth rate in premium wine is decelerating and has been since late 2015. .. my early conclusion is we are at the start of a long term secular market change, meaning what's ahead is something we all have to embed in our planning ... it will impact grape prices, land prices, wine sales, and the current M&A market"