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V2 Wine Group Makes Several Organizational Additions

by Press Release
March 22, 2017

March 22, 2017

Sonoma, CA., --V2 Wine Group of Sonoma, California is pleased to announce several additions to their sales and marketing team as well as a promotion within the company to support their growing portfolio.

Glenn Basser recently joined V2 Wine Group as Vice President Sales, East Division. Basser has been in the Beverage Alcohol Business for 20 plus years working for several industry leaders beginning his career with Charmer Distributing in New York and including Kobrand, Grgich Hills Estates and Folio Wine Partners. Basser will be responsible for managing the five Regional Managers in the Eastern Division, which covers the V2 Portfolio in 20 eastern states. He reports to Scott Ericson, Senior Vice President, National Sales Manager.

Craig Giovannetti joined V2 Wine Group as Wholesale Customer Coordinator. He began his career in the wine industry in 2009 working for Cakebread Cellars. During the past eight years he has held positions at Rutherford Grove Estate, Free Flow Wines, Groskopf Logistics, and most recently Wine Direct. Giovannetti will be accountable for managing and facilitating the wholesale order process for select V2 Winery Partners. He reports to Keith Wesselschmidt, CFO & Vice President New Business Development.

Nick Griffin recently joined V2 Wine Group in a new position for the company, as Associate Brand Manager. He will be responsible for the marketing operations of a select segment of the V2 portfolio. Griffin started his career in a number of food and beverage roles, working several years for the luxury hotel group, The Ritz-Carlton. Most recently Griffin worked for Boisset Collection / Raymond Vineyard as Trade & VIP Sales Coordinator. He reports to Alex Dessouky, Vice President of Marketing.

Louis Charton who joined V2 Wine Group in April 2016 as Marketing Coordinator was recently promoted to Associate Brand Manager. Assuming this new role, he will be responsible for the marketing operations of a select segment of the V2 portfolio. Since coming to V2, Charton has managed marketing projects across the entire V2 portfolio including brand communication, branded marketing materials and managed V2 web design and content along with social media platforms. He also reports to Alex Dessouky, Vice President Marketing.

“Glenn has excelled in every position and company he has worked,” Ericson commented, “With his breadth of experience in all channels, as both a supplier and a distributor manager, he brings a great wealth of knowledge to V2 Wine Group.”

“These two new positions of Associate Brand Manager bring strategic growth to our company and provide increased marketing focus to our premium portfolio,” added Dessouky. “Louis’s energy and skill have brought great results this past year and Nick comes eager to bring more success to our marketing team.”

V2 Wine Group is a wine producer and provides sales and marketing services to a limited group of family owned wineries. With a wine portfolio that includes Bouchaine Vineyards, Coeur Clementine Rosé, Dobbes Family Estate, Donati Family Vineyard, Dry Creek Vineyard, La Follette Wines, Lucinda & Millie Wines, Merryvale Family of Wines, Morandé, Quivira Vineyards, Starmont Winery, Steelhead Vineyards, Toad Hollow Vineyards, Torbreck Vintners, Vindicated Wines and Wine By Joe. V2 is dedicated to building strong, innovative wine brands in the North American marketplace. Founded in 2010, the company is a partnership between wine industry veterans Dan and Katy Leese and Delicato Family Vineyards.
 


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