Opici Wines Springs Forward with Debut of Maison de Rose, a New Canned Rosé from Provence
Glen Rock, N.J.—Opici Wines is proud to present La Maison de Rose 2019, a new canned French rosé fresh from the vineyards of Provence. This wine, with a suggested retail price of $19.99 per 4-pack, is named in honor of Rose Opici, the matriarch of the Opici family.
La Maison de Rose is an 80/20 Grenache/Cinsault blend, grown and produced at the sustainably farmed Caves du Commandeur estate. The soil composition is clay and limestone, which imparts minerality in the wine to balance the floral notes. Stainless steel tanks are used for fermentation and aging to preserve the true essence of this delightful rosé.
La Maison de Rose is a premium can offering in a convenient and portable 4- pack. The 250ml can is vibrant and elegant with striking floral details, alluding to the quality and essence of the wine within.
“We paid extra care in crafting La Maison de Rose in honor of my Grandmother, Rose.” noted Don Opici, managing director of Opici Wines. “We are excited to expand our Provence rosé offerings with this special wine, even more so because cans are a new format for us.”
The 2019 vintage of this rosé will be available at restaurants and fine wine stores nationwide. The launch will be accompanied by a series of POS and integrated marketing support.
La Maison de Rose retails for $19.99 per 4 – pack of 250ml cans. Imported by Opici Wines, Glen Rock, NJ
OPICI WINES: Named “Importer of the Year” by Wine Enthusiast, Opici Wines is a dynamic importer and producer of fine wines and artisanal spirits from around the globe. The portfolio consists of nearly 40 brands that are available nationally. Founded in 1913, Opici Wines is family owned and now managed by the fourth generation, Don Opici.