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Prestige Wine Imports Corp. Introduces SONOROSO Wines To the US Market

Posted on August 05, 2019

New York, NY—New York-based wine importer, Prestige Wine Imports, is pleased to announce the addition of SONOROSO to its growing portfolio. Produced in Northern Italy, SONOROSO is a range of rich and enticing wines that are slightly sweet and deliciously pleasing. With a lower alcohol of 7% and a hint of sparkle that balances the burst of fruit, SONOROSO is the ideal accompaniment for any food pairing.

SONOROSO launches with its Sweet Red (Rosso Dolce), along with two additional sweet expressions, a Sweet White (Bianco Dolce) & Sweet Rosé (Rosé Dolce). SONOROSO features a premium packaging that reflects iconic Italian flair with a modern, urban twist. The range will be supported by event sponsorships & in-store tastings, social media & influencer programs, a robust advertising campaign and interactive website (www.sonoroso.wine).

“SONOROSO Wines will build on the continued growth and popularity of the sweet wine category,” says Rusty Pape, Executive Vice President of Prestige Wine Imports. “We are very excited to bring the momentum of the category to our distributor network and consumers who appreciate this popular style of wine.” SONOROSO wines will be line-priced with an SRP of $12.99 (750ml) and will roll-out nationwide this month.

About Prestige Wine Imports
Prestige Wine Imports, a New York-based importer founded in 1985, is the exclusive importer of a distinguished and diverse portfolio which runs the gamut of high-quality Italian wines, from the Alps to Sicily. For more information, please contact Deanna D’Alfonso: ddalfonso@prestigewineimports.com or 212-229-0080.
 

Website: www.sonoroso.wine

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