Winebusiness.com - Homepage for the Wine Industry

3 Badge Beverage Corporation Extends Pasote Tequila with New Extra Añejo

Posted on July 23, 2019

Sonoma, Calif.—3 Badge Beverage Corporation has just introduced Pasote Extra Añejo, a new, high-end tequila. Pasote is sold in select U.S. markets by the company’s spirits division, 3 Badge Mixology, which has now released four Pasote artisan tequilas made from estate-grown blue agave in Mexico’s Jalisco Highlands.

Pasote Extra Añejo ($189.99) is created with agave that has been baked, crushed and then fermented using natural yeasts before being double distilled with pure rainwater and natural spring water in 100% copper pot stills. With no glycerin, chemicals or flavors added, the result is pure handcrafted tequila. Barrel aging for 48 months in ex-bourbon American oak helps develop its rich flavors. Third-generation master tequilero Felipe Camarena crafts the Pasote tequilas.

“Pasote Extra Añejo is the ultimate expression of fine tequila,” noted August Sebastiani, president of 3 Badge Beverage Corporation. “Pasote is made with the finest ingredients and traditional production techniques by true craftsmen. The Extra Añejo debuts just in time for summer and is a real indulgence for the connoisseur.”

Named for the fierce spirit of Aztec warriors and their uncompromising commitment, Pasote was first introduced in 2016 with Blanco, Reposado and Añejo expressions. Pasote has enjoyed strong growth since its introduction, and sales are up over 9% over last year.

Pasote Tequila is available from 3 Badge Mixology, the spirits division of 3 Badge Beverage Corporation. The company is located at 32 Patten Street, Sonoma, CA 95476. The telephone number is (707) 996-8463. Learn more at 3badge.com.


Copyright© 1994-2020 by Wine Communications Group. All Rights Reserved. Copyright protection extends to all written material, graphics, backgrounds and layouts. None of this material may be reproduced for any reason without written permission of the Publisher. Wine Business Insider, Wine Business Monthly, Grower & Cellar News and Wine Market News are all trademarks of Wine Communications Group and will be protected to the fullest extent of the law.