Delle Venezie DOC Debuts its Second Vintage at Wine Paris
The first bottles of the 2018 harvest of the Delle Venezie DOC will make their debut at Wine Paris, the new wine show opening in the French capital.
“We are kicking off a new year of powerful promotional activities for the Consorzio with a Pinot grigio of outstanding quality that we believe will provide an encouraging boost to the growing curiosity and interest that buyers and the foreign press have shown in it”, commented Albino Armani, president of the Consorzio. “We are driven by two concepts dear to our hearts: the extremely high quality of the product and the guarantee offered by certification of the new Stile Italiano Pinot grigio”.
More than 80 labels will be available for tasting at the Consorzio stand (Pav. C4127). Among the most-represented Italian DOCs, the Delle Venezie Pinot grigio is the leading Italian still white wine in terms of volume. With its 95% export figure, it is a leader in Italy, the country with the highest exports of still white wine worldwide (source: Nomisma Wine Monitor). The Consorzio looks to its second sales season confident that product availability will match market demand.
Created out of a desire by the vintners in Northeastern Italy to reorganize, streamline and redefine the “Pinot grigio phenomenon” while offering wine trade professionals and consumers the guarantee, through certification and the Italian ‘sash’ on the bottles, of the utmost traceability of the supply chain, the Delle Venezie DOC introduces itself to international markets as the “flagship” of the leading Pinot grigio production area in the world.
Nearly half of the global production of this variety comes from Italy, and 85% of it is concentrated in the Triveneto area. It is a wine and grape that has enchanted consumers around the globe: the United States consumes 37% of the export share, followed by Great Britain with 27% and Germany with 10%.
“We are showcasing our second vintage at Wine Paris – continues Albino Armani – we increased our quantity by 15% and the quality is excellent. We also had exceptional growth throughout 2018 on international markets, a sure sign that our concept of supply chain traceability was well-received and appreciated. Our goal of repositioning the Pinot grigio from Northeastern Italy with a strong regional identity has us looking confidently to the future”.