Winebusiness.com - Homepage for the Wine Industry

The Divining Rod Wines Introduces their First Pinot Noir and Announces their Montana Adventure Sweepstakes

Posted on March 03, 2016

Napa, CA March 1, 2016 – Marc Mondavi and his Divining Rod wines today added a new wine to their portfolio: The Divining Rod Pinot Noir from Willamette Valley, Oregon. The new Pinot Noir will be available in markets nationwide starting May 1, 2016. The Divining Rod is also inviting consumers to enter “The Divining Rod Adventure Sweepstakes,” a consumer sweepstakes to win a trip for two to one of Marc Mondavi’s favorite Montana fishing spots.

The new 2014 Divining Rod Pinot Noir is from the Willamette Valley, Oregon, and is priced at $18.99 per bottle. The wine is balanced and complex with French oak, black cherry, cinnamon and clove aromas and flavors. Fine tannins and bright acidity in a delicate framework make the wine very vibrant and polished.

“The Willamette Valley is a prime location for Pinot Noir and we are excited to add this new Oregon Pinot Noir to our portfolio,” said Marc Mondavi, Winemaker and Proprietor of The Divining Rod wines. “Our winemaking philosophy is to offer wines that express the signature characteristics of particular appellations and, like our other wines, our new Pinot Noir reflects that approach.”

In addition to the new Pinot Noir, The Divining Rod also today launched The Divining Rod Adventure Sweepstakes. Consumers can enter the sweepstakes at facebook.com/TheDiviningRod or by texting “DIVININGROD” to shortcode 31279.

“I absolutely love Montana. It’s one of my favorite places,” added Mondavi. “I am thrilled to offer an outdoor adventure to a Divining Rod fan and I hope they enjoy the gorgeous Montana scenery.”

The sweepstakes is now open for those 21 or older and no purchase is necessary. The winners will receive three days and two nights of accommodations in Missoula, Montana, round-trip airfare, gourmet meals, wine education, and their choice of two adventure activities including hiking, running, walking, fishing, kayaking or golfing. All entries must be received by 11:59PM ET on June 30, 2016 and the trip must be taken by June 30, 2017. To review the full set of rules and how to enter: Text DIVININGROD TO 31279, visit diviningrodadventure.com or facebook.com/thediviningrod. Limit one per person, per email address, per day.

The Divining Rod Current Wine Releases:
- 2013 The Divining Rod Cabernet Sauvignon, Alexander Valley, California // SRP: $17.99
- 2013 The Divining Rod Divine Red, Lodi, California (54% Zinfandel, 23% Cabernet Sauvignon, 21% Petite Syrah, 2% Petit Verdot) // SRP: $12.99
- 2014 The Divining Rod Chardonnay, Santa Lucia Highlands, California?// SRP: $14.99
- More information and wine technical sheets can be found at TheDiviningRod.com.

The Divining Rod New Wine Release: Coming May 1, 2016
- 2014 The Divining Rod Pinot Noir, Willamette Valley, Oregon // SRP: $18.99

About Marc Mondavi, Winemaker & Water Witch
“From water, comes wine” – never has this been truer than with The Divining Rod wines. By giving life to countless vineyards across California, Marc Mondavi quite literally “turns water into wine.” He possesses the grape growing and winemaking skills and knowledge that come from growing up in the Napa Valley, as a key member of America’s foremost wine family. But Marc’s “sixth sense” for water divining (also called water witching or dowsing) and connection with the land, put him on another level of winemaking. That’s why we say that his Divining Rod wines are more than natural, they’re supernatural.

About The Divining Rod
The Divining Rod Wines are owned an operated by C. Mondavi & Family, a family-owned business that has thrived for generations to produce fine wines for a variety of occasions and consumers. Built on a foundation of family values, hard work and European winemaking traditions, the winery offers a portfolio of wines for special occasions and everyday gatherings of family and friends. Day to day operations are handled by co-Proprietors Marc Mondavi and Peter Mondavi Jr., both sons of legendary Napa Valley wine icon Peter Mondavi Sr. The family is now proudly welcoming members of the fourth generation to the business, continuing a legacy started almost 70 years ago and setting a foundation for generations to come. For more information visit, TheDiviningRod.com, twitter.com/TheDiviningRod @TheDiviningRod, facebook.com/TheDiviningRod, instagram.com/TheDiviningRod and pinterest.com/TheDiviningRod.


Copyright© 1994-2019 by Wine Communications Group. All Rights Reserved. Copyright protection extends to all written material, graphics, backgrounds and layouts. None of this material may be reproduced for any reason without written permission of the Publisher. Wine Business Insider, Wine Business Monthly, Grower & Cellar News and Wine Market News are all trademarks of Wine Communications Group and will be protected to the fullest extent of the law.