Tasting Room Design and Management
Event Type: Seminars and Classes
Description: Make your tasting room more profitable and memorable with practical, experience-driven information you can start using immediately. Craig Root, a 30-year industry veteran and tasting room consultant, provides ideas for achieving tasting room perfection, including how to find and keep good staff. Learn how to create a profitable wine club and design your room with lighting and displays. Explore tasting strategies, special events tips, and how to improve your tours and trade relations. There will also be a special guest lecturer speaking about social media, websites and other strategies to increase your business. This class is especially beneficial for people who are considering starting a tasting room or remodeling an existing one.
Enroll in section 173VIT204. Course fee includes course materials, morning refreshments and lunch.
• Event Organizer:
UC Davis Extension
UC Davis Extension: DaVinci
1632 DaVinci Ct. Davis, CA 95618
• Website: extension.ucdavis.edu/wine
• Available languages:
Remind me via email one week before event dates, or when event details change.
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