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National Sales Director / Single Serve Wines

Blason Wines USA - Le Grand Verre

Houston, TX

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Job Description:

NATIONAL SALES DIRECTOR – LE GRAND VERRE WINES

www.lgvwines.com

Blason Wines USA, the French-owned, Ventura CA-based wine group, has an immediate opening for National Sales Director to help drive and manage the US growth for its Le Grand Verre brand of unique, super-premium single-serve wines. The ideal candidate brings existing relationships, extensive management experience and a proven track record of building and growing a sales team in a fast-paced environment. The NSD will report directly to the CEO and will work closely with the executive team.


Responsibilities:

Drive company sales growth, through National Sales Management responsibilities

1. Expand the brand’s footprint with National and Regional On and Off-premise accounts
2. Manage and expand the brand’s sales in the Southeast Region
3. Lead the Sales Team of 3 Regional Managers (Midwest, Northeast and West)


Key Account Expansion

- Call on top National & Regional accounts within the Club, Grocery, Drug and Convenience channels
- Calling on top Strategic Account on-premise including Hotels chains, Athletic & Entertainment Venues, Airlines & Cruise lines, Clubs & Restaurant chains
- Prioritize business development opportunities, identify levers for future growth, and develop a tactical plan to drive volume across the country


Southeast Sales Management

- Identify, vet, appoint and manage distributors and key accounts in the Southeast (Texas, through the Carolinas into Florida), utilizing strong personal contacts and relationships.
- Manage distributor, and broker relationships through the establishment of monthly, quarterly, and annual sales goals and objectives for case volume, revenues, process, and account acquisition
- Be a collaborative player with Distributor partners in ensuring that sales strategies are implemented at the wholesale and retail levels.
- Be the brand champion to major accounts by making presentations directly: Support distributors with account introductions, events and in-market activities.

Sales Team Leadership

- Manage and motivate existing Regional Sales Managers (3) for optimal performance and results leveraging their strengths
- Direct the development of sales plans and unique marketing solutions in both National and Regional markets necessary to achieve brand growth and financial objectives
- Develop sales goals and strategies as it pertains to increasing sales volumes, new product, and market/client acquisition
- Create budgets and forecasts, manages expenses, responsible for wholesale case goods inventory and provides sales reports
o Ensure that overall budget schedules and sales performance standards are realistically set and attained
o Review goals and objectives regularly with leadership, to ensure alignment
- Development and management of distributor/broker sales incentive programs, depletion allowances, and market promotion programs.
- Determine brand merchandising standards and channel priorities
- Analyze market conditions and providing strategic insights into brands in relations to the competitive and category landscape
- Active participation in supplier planning meetings
- Implement and manage all pricing and programming plans
- Establish clear goals and objectives, including accountability for the sales team



Qualifications

- Specific requirements: Bachelor’s Degree and significant beverage-alcohol sales management experience (a minimum of 5 years) with increasing levels of responsibility for strategy, program development and implementation and strategic decision making
- Demonstrated success in the management of beverage-alcohol distributors and brokers throughout the United States with an understanding of and contacts in the key U.S. markets, especially Texas and the Southeast
- Strong base of wine industry relationships with distributors and key accounts.
- Represent the brand in the market, in a manner consistent with the brand’s values
- Flexibility, creativity and strong personal work ethics
- Strategic planning abilities and experience, with attention to financial budgeting and financial management
- The ability to hold people accountable in a positive manner, both internally and externally
- The ability to lead and teach by example
- Ability to work independently, strong attention to detail, organizing and managing multiple priorities
- A strong knowledge and passion for wine
- Exceptional verbal and written communication and presentation skills
- Willingness and ability to travel extensively (up to 70%)
- Compassion, patience and a highly developed sense of humor are also necessary for success


Position Details

Job Type: Full-time
Job Location: National
Ideal Residence: Texas or Southeast
Start Date: Spring 2022
Position reports to: CEO
Compensation: Base salary, Bonus Structure & Benefits.



Application Requirements

•  Write a cover letter stating why you are qualified for this position.
•  Include in the cover letter: what motivates you besides a paycheck, and what you look for in a company that you are part of.
•  Resume or outline of relevant experience
•  Professional references

Additional Information:

Job Posted:
Thursday, January 13th
Type of Work:
Full Time
Job Category:
Job Level:
Senior